Entrepreneurship
eBook - PDF

Entrepreneurship

  1. 640 pages
  2. English
  3. PDF
  4. Available on iOS & Android
eBook - PDF

About this book

Entrepreneurship, Canadian Edition combines the concepts and theories of entrepreneurship with practical instruction and a range of real-life examples and cases. The concepts cover what aspiring entrepreneurs need to know to start and grow their businesses while the examples and cases tell the stories of real entrepreneurs. The text covers all stages of the entrepreneurial process from searching for an opportunity to shaping it into a commercially attractive product or service, launching the new venture, and building it into a viable business.

Canadian author and successful entrepreneur, Dr. Sean Wise of Ryerson University, is highly regarded in the industry and believes that students can learn from top entrepreneurs in Canada, as well as the U.S. and globally. Dr. Wise is the host of The Naked Entrepreneur Show, a web based series devoted to the topic that features interviews with entrepreneurs and those involved in entrepreneurship. Clips from the show are mapped to concepts in the text, making the text more engaging, relevant, and current.

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Yes, you can access Entrepreneurship by William D. Bygrave,Andrew Zacharakis,Sean Wise in PDF and/or ePUB format, as well as other popular books in Business & Entrepreneurship. We have over one million books available in our catalogue for you to explore.

Information

Publisher
Wiley
Year
2015
Print ISBN
9781118906859
eBook ISBN
9781119048480
Edition
1

Table of contents

  1. Cover
  2. Title Page
  3. Copyright Page
  4. Preface
  5. Acknowledgments
  6. Contents
  7. 1 The Power of Entrepreneurship
  8. 2 The Entrepreneurial Process
  9. 3 Opportunity Recognition, Shaping, and Reshaping
  10. 4 Understanding Your Business Model and Developing Your Strategy
  11. 5 Entrepreneurial Marketing
  12. 6 Selling in an Entrepreneurial Context
  13. 7 Building the Founding Team
  14. 8 The Business Planning Process
  15. 9 Building Your Pro Forma Financial Statements
  16. 10 Financing Entrepreneurial Ventures Worldwide
  17. 11 Raising Money for Starting and Growing Businesses
  18. 12 Debt and Other Forms of Financing
  19. 13 Legal and Tax Issues, Including Intellectual Property
  20. 14 Entrepreneurial Growth
  21. 15 Social Entrepreneurship
  22. Glossary
  23. Index
  24. EULA