- 200 pages
- English
- PDF
- Available on iOS & Android
eBook - PDF
Basics Graphic Design 03: Idea Generation
About this book
Successful visual outcomes can only be arrived at through the generation of great ideas, driven by research that will ultimately provide the designer with a range of potential design solutions. Basics Graphic Design 03: Idea Generation explores the different ways in which the designer can generate ideas. Consideration is given to audience, context and materials as well as to the many levels of idea generation, from the macro to the micro, from brainstorming to more focused, selective and strategic systems.
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Yes, you can access Basics Graphic Design 03: Idea Generation by Neil Leonard,Gavin Ambrose in PDF and/or ePUB format, as well as other popular books in Design & Graphic Design. We have over one million books available in our catalogue for you to explore.
Information
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Table of contents
- Cover
- Contents
- Introduction
- Chapter 1 Basic principles
- Chapter 2 Creative thinking
- Chapter 3 Audience and context
- Chapter 4 Practical idea generation
- Chapter 5 Developing and informing ideas
- Chapter 6 Application
- Conclusion
- Contributor contacts
- Bibliography
- Index
- Acknowledgements
- Working with ethics