Digitalization Concepts - Case Studies
eBook - ePub

Digitalization Concepts - Case Studies

AI-Artificial Intelligence, ChatGPT, Urban Manufacturing, Space Tourism, Self-Service-Checkouts, Omnichannel, Hyperpersonalization, Social-Media

  1. 336 pages
  2. English
  3. ePUB (mobile friendly)
  4. Available on iOS & Android
eBook - ePub

Digitalization Concepts - Case Studies

AI-Artificial Intelligence, ChatGPT, Urban Manufacturing, Space Tourism, Self-Service-Checkouts, Omnichannel, Hyperpersonalization, Social-Media

About this book

In this book, current digital trends have been described. This book is particularly suitable for group work within lectures on digitalisation. Das E-Book Digitalization Concepts - Case Studies wird angeboten von Books on Demand und wurde mit folgenden Begriffen kategorisiert:
Omnichannel, social media, ChatGPT, ai artificial intelligence, Digitalization

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Yes, you can access Digitalization Concepts - Case Studies by Patrick Siegfried in PDF and/or ePUB format, as well as other popular books in Business & Management. We have over one million books available in our catalogue for you to explore.

Information

Year
2023
Print ISBN
9783734708602
eBook ISBN
9783757855284
Edition
1
Subtopic
Management

Table of contents

  1. Notes
  2. About the book
  3. Table of Contents
  4. 1. The potential impact of artificial intelligence on the performance records of students during their studies (Vincent Pauly)
  5. 2. Shaping future cities - How urban manufacturing impacts work spaces (Aytekin Onat)
  6. 3. Space tourism: economic challenges and perspectives (Henning Baer)
  7. 4. AI in Controlling - Potentials and Obstacles of the Predictive Planning Tool in the Finance Area of a Business (Cedric Blaschek)
  8. 5. Analysis of the Bundesliga's digitalization strategy and its influence on fans and new markets (Julius Siedler)
  9. 6. The analysis of the implementation and influence of artificial intelligence in social media marketing with the example of Facebook (Vice Dominikovic)
  10. 7. ChatGPT and Creativity: How AI will improve marketing content creation processes using natural language generation (Andre Schlott)
  11. 8. Status quo of marketing through the concept of hyperpersonalization in relation to online commerce (Felix Puderbach)
  12. 9. Retail in Transition - from Self-service Checkouts to Walk-in Stores (Michelle Kurz)
  13. 10. Michelin Uptis - Are airless tires the future in the automotive industry? (Nikola Oka Nikolov)
  14. 11. Opportunities and challenges of the different corporate culture in launching a startup in the free market or corporate environment (Christopher Schäfer)
  15. 12. Increasing customer loyality and sales through Omni-Channel (Hannes Schmidt)
  16. 13. B2B Mass Customisation - Benefit risk assesment for Optimize, profitability calculation for Optimize and dealers, as well as a potentialturnover estimation (Felix Maximilian Strieder)
  17. 14. An Examination of Best Practice Strategies for Using LinkedIn as an Established Social Media Platform and its Benefits for Businesses (Yasmina Jeppener)
  18. Copyright