
Strategic Management
Concepts and Cases
- 560 pages
- English
- PDF
- Available on iOS & Android
Strategic Management
Concepts and Cases
About this book
Strategic Management delivers an insightful, clear, concise introduction to strategy management concepts and links these concepts to the skills and knowledge students need to be successful in the professional world. Written in an accessible Harvard Business
Review style with lots of practical examples and strategy tools, the book engages students with an easy-to-understand learning experience to strategic management concepts.
This International Adaptation sparks ideas, fuels creative thinking and discussion, while engaging students via contemporary examples, outstanding author-produced cases, and much more. Every chapter now includes new questions to help readers test their understanding of the subject. There are also new Mini-Cases and Strategy in Practice vignettes that are contemporary and more relevant to the global scenario.
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Information
Table of contents
- Cover
- Half Title
- Title
- Copyright
- Preface
- Acknowledgements
- About the Authors
- Brief Contents
- Contents
- CHAPTER 1 What Is Business Strategy?
- CHAPTER 2 Analysis of the External Environment: Opportunities and Threats
- CHAPTER 3 Internal Analysis: Strengths, Weaknesses, and Competitive Advantage
- CHAPTER 4 Cost Advantage
- CHAPTER 5 Differentiation Advantage
- CHAPTER 6 Corporate Strategy
- CHAPTER 7 Vertical Integration and Outsourcing
- CHAPTER 8 Strategic Alliances
- CHAPTER 9 International Strategy
- CHAPTER 10 Innovative Strategies That Change the Nature of Competition
- CHAPTER 11 Competitive Strategy and Sustainability
- CHAPTER 12 Implementing Strategy
- CHAPTER 13 Corporate Governance and Ethics
- CHAPTER 14 Strategy and Society
- APPENDIX A
- APPENDIX B
- GLOSSARY
- COMPANY INDEX
- AUTHOR INDEX
- SUBJECT INDEX
- CASE 1 Walmart Stores Gaining and Sustaining Competitive Advantage
- CASE 2 Coca-Cola and Pepsi The Shifting Landscape of the Carbonated Soft Drink Industry
- CASE 3A ESPN in 2015 Continued Dominance in Sports Television?
- CASE 3B ESPN and ESPN+ in 2021 Challenges of Growth
- CASE 4 Southwest Airlines Flying High with Low Costs
- CASE 5 Harley-Davidson Growth Challenges Ahead
- CASE 6 Ecolab and the Nalco Acquisition Sustainable Advantage Through Shared Values
- CASE 7 Nike Sourcing and Strategy in Athletic Footwear
- CASE 8 AT&T and Apple A Strategic Alliance
- CASE 9 Competing with Free in Video Communications: Zoom vs the Tech GiantsâMicrosoft Teams, Google Meets, Apple FaceTime, and WhatsApp (Facebook)
- SAE 10A Tesla Motors Disrupting the Auto Industry?
- CASE 10B Tesla and Panasonicâs Strategic Partnership By Jeff Dyer and Gordon Scott
- CASE 11A Smartphone Wars in 2013
- CASE 11B Smartphone Wars in 2021
- CASE 12 Lincoln Electric Aligning for Global Growth
- CASE 13 ICARUS Revisited The Rise and Fall of Valeant Pharmaceuticals
- CASE 14 Safe Water Network Mastering the Model at Dzemeni
- CASE 15 Facebook at a Crossroads: Russian Interference in the 2016 U.S. Election
- CASE 16 Uber
- EULA