Perfect for any reader interested in fashion, history, or popular culture, this text is an essential resource that presents vital information and informed analysis of key fashion fads not found elsewhere.
Fashion Fads Through American History: Fitting Clothes into Context explores fashion fads from the 19th century to the current decade, providing the reader with specific insights into each era. The text draws fascinating connections between what we see in fashion phenomena—including apparel, accessories, hair, and makeup—and events in popular culture in general and across history.
Written by an art and design historian, the book is ideal for a wide range of student research projects, especially those in American history, social studies, art, and literature classes. It covers topics overlooked by fashion history texts because of their origination outside of the formal fashion system. Each entry provides critical historical context to help readers understand why the fad originated and why it resonated with consumers, and presents vital information and analysis of key fashions that were intimately related to currents in contemporary culture. The text also considers the resurgence of some fashion fads in the late 20th and early 21st centuries and provides context for their relevance.

- 352 pages
- English
- ePUB (mobile friendly)
- Available on iOS & Android
eBook - ePub
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Table of contents
- Cover
- Half Title
- Title
- Copyright
- Contents
- Preface and Acknowledgments
- Introduction
- 1. From a Land Far Away: Foreign and Exotic Elements Infiltrate American Fashion
- 2. Looking Glass Lunacy: Wild and Wonderful Hair and Makeup Fads
- 3. Wild New Proportions: The Long and Short and Wide and Slender Shapes of Faddish Apparel
- 4. Living Out the Fantasy: Television, Music, and Movies Take to the Streets
- 5. High-Tech Fashions: Fads on the Cutting Edge
- 6. Self-Styled, Reworked, and Re-Imagined: Consumers in Control of Fashion Fads
- 7. Old Apparel, New Context: The Fads and Potential Faux Pas of Dressing Outside of Conventions
- 8. Radical Materials: These Are Such Stuff as Fads Are Made On
- 9. Beyond Compare: Iconic and Outrageous Fashion Fads
- Conclusion
- Bibliography
- Index
- About the Author
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Yes, you can access Fashion Fads through American History by Jennifer Grayer Moore in PDF and/or ePUB format, as well as other popular books in Social Sciences & North American History. We have over 1.5 million books available in our catalogue for you to explore.