Serving Equality
  1. English
  2. PDF
  3. Available on iOS & Android
eBook - PDF

About this book

Serving Equality: Feminism, Media, and Women's Sports offers a much-needed methodological innovation to sports media research by expanding the focus beyond traditional sports media outlets to examine the diversity of media outlets writing about sports. In doing so, Serving Equality draws analytical attention to the ways in which feminism and feminist principles such as equality, progress, empowerment, and intersectionality shape media narratives of women's sports. With a focus on networked sports media spaces, including news coverage, promotional cultures, and sports films, chapters examine narratives of Title IX, the Olympics, the treatment of women sports journalists, the activism of women athletes, the routine coverage of the sports world, as well as the COVID-19 global pandemic. Serving Equality illustrates how feminism informs not only the media narratives of women's sports, but how women's sports contribute to and mobilize feminism in networked media spaces. Serving Equality ultimately encourages students, instructors, researchers, athletes, sport media content producers, and those in the sports industry to consider the ways we can tell stories differently about sportswomen and women's sports.

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Yes, you can access Serving Equality by Cheryl Cooky,Dunja Antunovic, Andrew C. Billings, Marie Hardin, Lawrence A. Wenner, Andrew C. Billings,Marie Hardin,Lawrence A. Wenner in PDF and/or ePUB format, as well as other popular books in Social Sciences & Media Studies. We have over one million books available in our catalogue for you to explore.

Table of contents

  1. Cover
  2. Contents
  3. Preface
  4. Acknowledgments
  5. List of Abbreviations
  6. Introduction
  7. 1 “Despite Title IX … ” and “No one is watching”: Articulations of feminism in sports media and sports media research
  8. 2 “Ceiling-breaker” and “Sexist backlash”: Articulations of feminism in narratives of women in sports broadcasting
  9. 3 “The Year of the Woman” and “The Olympics are chock full of sexist bullshit … ”: Articulations of feminism in narratives of the Olympics
  10. 4 “This isn’t just about us”: Articulations of feminism in media narratives of athlete activism
  11. 5 “Take a Stand” and “Kick Inequality”: Articulations of feminism in promotional cultures of women’s sports
  12. 6 “Feminist blockbuster” and “Feminist revisionism”: Articulations of feminism in narratives of women’s sports films
  13. 7 “A disaster for women’s sport” and “A master class in resilience”: Articulations of feminism in narratives of COVID-19’s impact on women’s sport
  14. Conclusion
  15. Index
  16. Series Page