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Writer Business Models
How Writers, Creators, And Thought Leaders Monetize
Nicolas Cole, Christopher Lochhead, Eddie Yoon
- English
- ePUB (mobile friendly)
- Available on iOS & Android
Writer Business Models
How Writers, Creators, And Thought Leaders Monetize
Nicolas Cole, Christopher Lochhead, Eddie Yoon
About This Book
To read this "mini-book, " as well as our entire archive of writing on Category Design, subscribe to Category Pirates here:
categorypirates.substack.com
Some writers don't want to think about the money side.
The question of how to monetize as a writer, creator, and thought leader is a bit loaded-because it requires you to address a deeper question, first.
Two questions, actually...
- Question #1: What does the party cost?
- Question #2: And who is the party for?
"What does the party cost?" is your "burn rate"-the amount of money it costs to sustain your lifestyle of happy living.
"Who is the party for?" is a deeper, more complicated question-and usually the root issue that keeps so many people from pursuing their passions.
In this "mini-book" you will learn:
- Why most people make financial decisions based on what they want other people to think about them-as opposed to what they truly want for themselves.
- How to determine your "ultimate goal" as a writer or creator (hint: it's not how to make money).
- Why Ryan Holiday and Malcolm Gladwell are both legendary writers, but one is better than the other at Category Design.
- How to monetize content, whether you write a book, create a course, put together a keynote speech, or hold monthly mastermind sessions.
- Tips to monetize your audience at each level of the Category Design pyramid, depending on how you build your audience and who's in it.
Short, sweet, and jam-packed with incredibly valuable insights, this "mini-book" shares how you get people to talk about you and your work, solidify your Category Design position, and build a legendary career that "pays for your party" for the rest of your life.
Frequently asked questions
Information
Table of contents
- Meet The Pirates
- What Other Pirates Have To Say
- Introduction
- 1. The 2 Most Important Money Questions: What Does The Party Cost? And Who Is The Party For?
- 2. Writer Business Goals: What Outcome Are You Solving For?
- 3. The Content Pyramid: How To Design Your Business Model As A Writer At Each Of The 5 Levels
- 4. Level 1: Monetizing As A Consumer
- 5. Level 2: How To Monetize As A Curator
- 6. Level 3: How To Monetize As An Obvious Creator
- 7. Level 4: How To Monetize As A Non-Obvious Creator
- 8. Level 5: How To Monetize As A Category Creator
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