Podcast Authorized
eBook - ePub

Podcast Authorized

Turn Your Podcast Into a Book That Builds Your Business

  1. English
  2. ePUB (mobile friendly)
  3. Available on iOS & Android
eBook - ePub

Podcast Authorized

Turn Your Podcast Into a Book That Builds Your Business

About this book

Learn How to Build a High-Performance Podcast and Book That Can Yield Double-Digit Returns. Over 50% of the homes are podcast fans! Podcasts are poised to eclipse traditional radio in listenership, and podcasts are opening the door to individuals, businesses, and celebrities alike to have their own show with no barrier to entry.The smartest thing you can do as a business owner, expert and industry leader is to build a platform of raving fans. One of the best and easiest ways to attract new buyers, clients, and fans to you is through a podcast and a book. Watch your business grow as you create unique, expert content.With this expert advice, you'll learn: How to get your book written, edited, and designed painlesslyHow to use your podcast to write your bookWhat to do after your book is published to get maximum resultsHow to turn your book into a podcastHow to create a book promotion super-team (if no one gets the book, what's the point...your super-team will get it into the right hands) How to 10x your referrals in 30-days using your bookHow to position your book to attract the right clients (this is critical and most authors miss the mark...they end up frustrated, with a book that collects dust)This book sprung for from a podcast interview with Steve Gordon, who we had never met before. Because of our podcast "Elite Expert Insider, " we decided to do a webinar together which turned into this book. That's the power of a podcast.85 percent of listeners will hear all, or at least most of, each episode of your podcast! If you are an entrepreneur or solopreneur, having a podcast and a book can give you opportunities and relationships your business never had before. This is a recipe for success when done right.Learn how podcasting and having a book can profit your business. Don't miss out on the opportunity to take your business to the next level! Expert podcast secrets from Steve Gordon, The Unstoppable CEO Podcast. Expert book publishing insights from #1 Bestselling Authors Jenn Foster & Melanie Johnson.

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Information

Table of contents

  1. INTRODUCTION
  2. Chasing Clients is Obsolete
  3. THE POWER OF A PODCAST AND A BOOK TOGETHER
  4. Four Benefits of a Podcast
  5. #1 Creating Strategic Relationships
  6. #2 The Forever Follow-up
  7. #3 Demonstrate Your Expertise
  8. #4 Develop Intellectual Property
  9. CREATING VALUE AND PURPOSE
  10. Three Ways to Add Value
  11. Give Your Book Away
  12. Call to Action
  13. Power of a Book
  14. Writing the Book That Writes Itself
  15. Easy Steps to Writing a Book!
  16. Why Publish a Book — Now!
  17. Repurpose Your Content
  18. The Perfect Example
  19. A Few Tips on Your Book Content
  20. Become an Expert — Interview Experts
  21. Someone Interviews You!
  22. Use A.I.
  23. Interview Yourself on Camera
  24. Pros and Cons
  25. The 10x3x3 Writing Formula
  26. You’re Not Recreating the Wheel
  27. PUBLISH YOUR BOOK!
  28. A Winning Title
  29. Book Title Samples
  30. Book Cover
  31. Book Marketing and Promotions
  32. BOOK AND PODCAST BEST PRACTICES
  33. How to Record a Podcast
  34. How to Publish a book
  35. What Format Will Your Book Be?
  36. Bestseller Campaign
  37. HOW TO MAKE MONEY WITH A BOOK
  38. Ten Ways to Make Money From Your Book Today
  39. #1 Web Page Giveaway
  40. #2 Pre-Frame a Meeting
  41. #3 Foot in The Door: Getting Past the Gatekeeper
  42. #4 Meeting with a VIP or Celebrity
  43. #5 Get Speaking Gigs
  44. #6 Trade Shows & Events
  45. #7 Call to Action
  46. #8 Free Giveaways
  47. #9 Joint Ventures
  48. #10 Media Attention and Press Releases
  49. Bonus: Charge More Money
  50. PRODUCING A PODCAST AND PUBLISHING A BOOK
  51. Establishing Your Credibility with a Book
  52. Establishing Your Credibility with a Podcast
  53. ABOUT THE AUTHORS
  54. JENN FOSTER
  55. MELANIE CHURELLA JOHNSON
  56. STEVE GORDON
  57. Acknowledgments