Tourism and the Experience Economy in the Digital Era
eBook - ePub

Tourism and the Experience Economy in the Digital Era

Behaviours and Platforms

  1. 264 pages
  2. English
  3. ePUB (mobile friendly)
  4. Available on iOS & Android
eBook - ePub

Tourism and the Experience Economy in the Digital Era

Behaviours and Platforms

About this book

This book brings together diverse theoretical perspectives and practical examples of the experience economy in developing and developed economies in tourism-related industries. It provides insights on 'new' experience development attributed to new technology and changes in consumer behaviour.

It explores how digitalisation and new digital tools, smart solutions, smart applications, and social media platforms to frame and create unique and memorable experiences. It also focuses on the role of technology in changing consumer behaviour and motivations. Chapters are contributed by global academicians and industry practitioners with the goal to link theories to practical case studies and thought points throughout the chapters to trigger curiosity and critical thinking.

This book provides insights on the development and trends in the tourism industry in the 'new' technology-driven experience economy. It will appeal to students, researchers and practitioners in the fields of tourism, the creative industries, business studies, cultural studies and leisure studies.

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Yes, you can access Tourism and the Experience Economy in the Digital Era by Xiang Ying Mei, Xiang Ying Mei,Xiang Ying Ying Mei, Xiang Ying Ying Mei in PDF and/or ePUB format, as well as other popular books in Commerce & Industrie de l'hôtellerie, du voyage et du tourisme. We have over one million books available in our catalogue for you to explore.

Table of contents

  1. Cover Page
  2. Half-Title Page
  3. Title Page
  4. Copyright Page
  5. Contents
  6. Lists of Figures
  7. Lists of Tables
  8. List of Contributors
  9. Acknowledgements
  10. Introduction: Encapsulating Experiences in the Experience Economy
  11. Part I Understanding ‘New’ Tourist Behaviour
  12. Part II Marketing Experiences in the Contemporary Experience Economy
  13. Part III Technological Tools and Social Media in Conceptualising Experience Economy
  14. Index