Strategic Management, Essentials Edition
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Strategic Management, Essentials Edition

Robert M. Grant, Peter Murray, Stuart Orr, Bella Butler, Pieter-Jan Bezemer

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  1. 328 pages
  2. English
  3. PDF
  4. Available on iOS & Android
eBook - PDF

Strategic Management, Essentials Edition

Robert M. Grant, Peter Murray, Stuart Orr, Bella Butler, Pieter-Jan Bezemer

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About This Book

With all the essentials of strategic management for time-poor students, Grant et al.'s Strategic Management, Essentials Edition is designed for modern day undergraduates and MBA students. This Essentials edition offers practical, current and real-world content to give you the best foundation to build your course upon. Maintaining what academics and students know and love about previous editions of Grant et al.'s title, this resource uniquely caters to students in the APAC region, with an abundance of regional case studies, practical examples and revision exercises to cement learnings contextually. This resource is designed to future-proof students by outlining fundamental strategic concepts and explaining how they can be applied in uncertain, dynamic environments – like today's. This edition also features Wiley's Future Student Guide, a unique tool which provides expert and practical advice on career preparedness making for more future-ready graduates.

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Information

Publisher
Wiley
Year
2020
ISBN
9780730385776
Edition
1
Topic
Business
Subtopic
Decision Making
Index
Business

Table of contents