Enterprise 2.0
eBook - PDF

Enterprise 2.0

How Technology, eCommerce, and Web 2.0 Are Transforming Business Virtually [2 volumes]

  1. 544 pages
  2. English
  3. PDF
  4. Available on iOS & Android
eBook - PDF

Enterprise 2.0

How Technology, eCommerce, and Web 2.0 Are Transforming Business Virtually [2 volumes]

About this book

This information-packed, two-volume set offers readers a single source for insight into the evolution of business functions and opportunities created by technologies related to Web 2.0. Every day, business leaders read about the shift in essential business practices and consumer-buying behavior brought about by the Internet. This two-volume set introduces readers to these shifts and shows them the way forward. Enterprise 2.0: How Technology, eCommerce, and Web 2.0 Are Transforming Business Virtually considers two levels of impact for organizations embracing Enterprise 2.0—macro and micro. Volume one considers the strategic components of the Enterprise, with emphasis on the specific tools available; applications in the organization such as content management, public relations, and cloud computing; and guidelines for protecting the organization, including legal best practices. Volume two considers the behavioral components of the Enterprise, including human resource implications and consumer behavior related to social media. The managerial implications of Enterprise 2.0 are also explored, with a focus on the use of virtual teams, recruiting with social media, and organizational behavior in a virtual environment, among other topics.

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Yes, you can access Enterprise 2.0 by Bloomsbury Publishing in PDF and/or ePUB format, as well as other popular books in Business & E-Commerce. We have over one million books available in our catalogue for you to explore.

Information

Publisher
Praeger
Year
2010
Print ISBN
9780313372391
eBook ISBN
9780313372407
Edition
1
Subtopic
E-Commerce

Table of contents

  1. Volume 1: The Strategic Enterprise
  2. Volume 2: The Behavioral Enterprise