eBook - PDF

Creating Global Opportunities

Name: Creating Global Opportunities
ISBN: 9781139898911

Maersk Line in Containerisation 1973–2013

Chris Jephson,

Henning Morgen,

English
PDF
Available on iOS & Android

eBook - PDF

Creating Global Opportunities

Maersk Line in Containerisation 1973–2013

Chris Jephson,

Henning Morgen,

About this book

Today's trade is global. A company can choose to have its headquarters in one part of the world, its production facilities in another and sell its brands in all markets. Since the first sea-borne container transport took place in 1956, the shipping industry has been one of the main facilitators of the globalisation of trade. This book traces the rise to prominence of Maersk Line - the world's leading container operator - and the internal decision-making processes that lay behind the firm's extraordinary expansion between 1973 and 2013. With unprecedented access to company archives, interviews with current and former employees, and extensive statistical information provided by The Economist Intelligence Unit, Containerisation International and Lloyd's Register, this is a valuable resource for students of logistics, shipping or international business. This first inside account of the challenges of building a global business will also appeal to industry specialists and the general business reader.

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Yes, you can access Creating Global Opportunities by Chris Jephson,Henning Morgen in PDF and/or ePUB format, as well as other popular books in Business & International Business. We have over one million books available in our catalogue for you to explore.