Digital Business Strategy
eBook - ePub

Digital Business Strategy

How to Design, Build, and Future-Proof a Business in the Digital Age

  1. English
  2. ePUB (mobile friendly)
  3. Available on iOS & Android
eBook - ePub

Digital Business Strategy

How to Design, Build, and Future-Proof a Business in the Digital Age

About this book

Shortlisted in the Start-up/Scale-up category at the Business Book Awards in partnership with Pathway Group 2024

Digital transformation is a must. Consumers have fully embraced the digital age, and companies have followed suit, deploying programs to adapt to the rapidly evolving marketplace. But the pace of technological change is such that digital trends are shaping the future, revolutionizing the business world and turning it on its head. How can business leaders operate, innovate and thrive in the present and future digital market?

Digital Business Strategy - How to Design, Build and Future-Proof a Business in the Digital Age provides a practical step-by-step guide with frameworks, examples and real-world guidance to break down what is required to deliver complex business transformation.

Six comprehensive sections delve into: understanding the drivers of the digital age, how to develop a digital strategy, the core competencies of a digital business, how to execute transformational change and build a digital culture, how to deliver value today while creating opportunities for tomorrow through ambidextrous roadmap planning and execution techniques, and preparing for the next wave of innovation.

Digital Business Strategy is for C-Suite leaders, first-line management, entrepreneurs, SME business owners and students; anyone interested in shaping their team, business, service or proposition to be digitally sustainable and resilient in the present and future digital era.

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Yes, you can access Digital Business Strategy by Garvan Callan in PDF and/or ePUB format, as well as other popular books in Commerce & Activité entrepreneuriale. We have over one million books available in our catalogue for you to explore.

Information

Publisher
De Gruyter
Year
2023
eBook ISBN
9783111034874

Table of contents

  1. Title Page
  2. Copyright
  3. Contents
  4. Dedication
  5. Acknowledgements
  6. Introduction
  7. Part I: The Evolution of Innovation
  8. Part II: Developing a Digital Business Strategy
  9. Part III: Capability Building to Deliver a Digital Business Strategy
  10. Part IV: People, Culture, and Digital DNA
  11. Part V: Delivering Value Through Ambidexterity and Roadmapping
  12. Part VI: Preparing for the Next Wave of Innovation
  13. Index