The Four Stages of Highly Effective Crisis Management
eBook - ePub

The Four Stages of Highly Effective Crisis Management

How to Manage the Media in the Digital Age

Jane Jordan

  1. 320 pages
  2. English
  3. ePUB (mobile friendly)
  4. Available on iOS & Android
eBook - ePub

The Four Stages of Highly Effective Crisis Management

How to Manage the Media in the Digital Age

Jane Jordan

Book details
Table of contents
Citations

About This Book

From the Japanese tsunami and the Egyptian revolution to the Haitian earthquake and the Australian floods, social media has proven its power to unite, coalesce, support, champion, and save lives. Presenting cutting-edge media communication solutions, The Four Stages of Highly Effective Crisis Management explains how to choose the appropriate l

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Information

Publisher
CRC Press
Year
2011
ISBN
9781040080962
Edition
1
Topic
Commerce
Subtopic
Relations clientèles

Table of contents

  1. Cover
  2. Half-title Page
  3. Title Page
  4. Copyright Page
  5. Dedication Page
  6. Contents
  7. Preface
  8. Acknowledgments
  9. Author
  10. Section I: Media, Crisis, and New Reporting Tools
  11. Section I Summary
  12. Section II: Stages of a Crisis
  13. Section II Summary
  14. SEction III: Spokespeople—Speed Matters and Perception Is Everything
  15. Section III Summary
  16. Section IV: Media Interviews—Rules of Engagement in a Crisis
  17. Section V: Communication— Rules and Tools
  18. 30: Monitoring: Your Best Defense in a Crisis
  19. Section V Summary
  20. Appendix A: Guidelines For Briefing Spokespeople
  21. Appendix B: Sample Media Contact Information Log
  22. Appendix C: Sample News Release
  23. Appendix D: Nine Steps to a Crisis Communication Plan*
  24. Appendix E: Useful Resources
  25. Appendix F: SOCIAL MEDIA POLICY RESOURCES
  26. Appendix G: Social Media Resources For Crisis Communicators*
  27. Appendix H: 30 Things You Should Not Share on Social Media
  28. Appendix I: Wordpress Statement
  29. Appendix J: Social Media Embracing the Opportunities, Averting the Risks*
  30. Index