50 Essentials on Science Communication
eBook - PDF

50 Essentials on Science Communication

  1. 136 pages
  2. English
  3. PDF
  4. Available on iOS & Android
eBook - PDF

50 Essentials on Science Communication

About this book

Science communication is becoming increasingly important. Research institutions, scientists and science communicators want to engage with society, share their knowledge and build trust. At the same time, it is about competition for research funds and top personnel. So how do you get it right – and what do you need to consider when developing your communication strategy?

This handy and entertaining book provides the basics of goal-oriented science communication. It is aimed at career-building scientists and anyone who wants to take their first steps in the field of science communication. Experienced international authors in the field share their essential thoughts on important aspects of contemporary science communication.

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Information

Publisher
De Gruyter Mouton
Year
2024
Print ISBN
9783110763263
eBook ISBN
9783110763577
Topic
Languages & Linguistics
Subtopic
Science General
Index
Languages & Linguistics

Table of contents

  1. Imprint
  2. Preface
  3. Editorial
  4. I. BASICS
  5. Basics Contents
  6. 1. Science with and for society
  7. 2. What is science communication?
  8. 3. The history of science communication
  9. 4. Goals of science communication
  10. 5. Inform, interact, involve
  11. 6. Science communication and science journalism
  12. 7. Science education
  13. 8. Authenticity in science communication
  14. 9. The communicating scientist
  15. 10. The science of science communication
  16. 11. Trust in science
  17. II. STRATEGY
  18. STRATEGY Contents
  19. 12. Stakeholders of science
  20. 13. Target groups of science communication
  21. 14. Institutional communication strategy
  22. 15. Internal communication
  23. 16. Communications departments
  24. 17. Science as a brand
  25. III. GET STARTED
  26. GET STARTED Contents
  27. 18. Learning science communication
  28. 19. Media training
  29. 20. Public engagement
  30. 21. Inredients of a good story
  31. 22. Language and simplification
  32. 23. Numbers and statistics
  33. 24. Communicating uncertainty
  34. 25. Visual communication
  35. 26. Evaluation of science communication
  36. IV. CHANNELS
  37. CHANNELS Contents
  38. 27. Interpersonal communication
  39. 28. Website
  40. 29. Social media
  41. 30. Channels of social media
  42. 31. Videos
  43. 32. Podcasts
  44. 33. Print materials
  45. 34. Science comics
  46. 35. Press releases
  47. 36. Press invitations and conferences
  48. 37. Events
  49. 38. School lab
  50. 39. Science slam
  51. 40. Science shows and festivals
  52. 41. Science centres and museums
  53. V. HOT TOPICS
  54. HOT TOPICS Contents
  55. 42. Competition in science communication
  56. 43. Bad science and misrepresentation
  57. 44. Fake news, misinformation and disinformation
  58. 45. Science Media Centres
  59. 46. Engaging with policymakers
  60. 47. Risk communication
  61. 48. Crisis communication
  62. 49. Animals in research
  63. 50. Ethical perspectives
  64. 51. AI in science communication
  65. References
  66. Authors
  67. Partners

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Yes, you can access 50 Essentials on Science Communication by Jean Paul Bertemes, Serge Haan, Dirk Hans, Jean Paul Bertemes,Serge Haan,Dirk Hans in PDF and/or ePUB format, as well as other popular books in Languages & Linguistics & Science General. We have over one million books available in our catalogue for you to explore.