eBook - ePub

Assessing Organizational Communication

Name: Assessing Organizational Communication
Author: Cal W. Downs,Allyson D. Adrian

Strategic Communication Audits

Cal W. Downs,

Allyson D. Adrian,

292 pages
English
ePUB (mobile friendly)
Available on iOS & Android

eBook - ePub

Assessing Organizational Communication

Strategic Communication Audits

Cal W. Downs,

Allyson D. Adrian,

About this book

This essential guide offers a detailed framework for assessing communication processes within an organization and using the results to develop improved organizational strategies. Presented in clear, accessible prose are the "tools of the trade" for planning and initiating audits, gathering data using a wide variety of methodologies, analyzing the findings, and preparing effective reports. Throughout, practical examples drawn from the authors' influential work in the field help readers understand the real-world applications of the concepts discussed and gain skills for creative problem solving. A successor volume to Cal Downs's popular Communication Audits, the book has been extensively rewritten with many new topics and two entirely new chapters reflecting today's critical issues and best practices. It will serve as both an authoritative primer for human resource and management consultants and a comprehensive text for undergraduate and graduate students in organizational communication.

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Yes, you can access Assessing Organizational Communication by Cal W. Downs,Allyson D. Adrian in PDF and/or ePUB format, as well as other popular books in Languages & Linguistics & Human Resource Management. We have over one million books available in our catalogue for you to explore.