
Uncover Your Message
The 3-Step Process for Presenting Your Ideas Effectively and Persuasively, Globally and Locally
- 188 pages
- English
- ePUB (mobile friendly)
- Available on iOS & Android
Uncover Your Message
The 3-Step Process for Presenting Your Ideas Effectively and Persuasively, Globally and Locally
About this book
Written by a non-native English-speaking professional speaker with over 20 years of international consulting experience, this book lays out a step-by-step process to improve cross-cultural communication skills and achieve a strong global presence.
Every year, organizations lose money, time, and people due to poor or inefficient cross-cultural communication – and this can be as easily between departments or individuals within an organization as across oceans. To tackle this widespread problem, Natsuyo N. Lipschutz developed the 3-step process she calls the "3As" (Acknowledge, Analyze, Adapt), using a unique multilayered approach: cross-culture × logical thinking × storytelling. Using the 3As process, readers will improve their awareness of cultural differences and learn analytical and logical thinking skills to zero in on their own unique message, tell persuasive stories, and ultimately get their messages not only clearly heard but acted upon in a culturally diverse global business environment.
Filled with lessons and real-life stories from global companies and executives who benefited from Natsuyo's guidance, this book will appeal to any business leader who needs to communicate with a diverse range of stakeholders, whether in a different country or a different team, to persuade and succeed.
Frequently asked questions
- Essential is ideal for learners and professionals who enjoy exploring a wide range of subjects. Access the Essential Library with 800,000+ trusted titles and best-sellers across business, personal growth, and the humanities. Includes unlimited reading time and Standard Read Aloud voice.
- Complete: Perfect for advanced learners and researchers needing full, unrestricted access. Unlock 1.4M+ books across hundreds of subjects, including academic and specialized titles. The Complete Plan also includes advanced features like Premium Read Aloud and Research Assistant.
Please note we cannot support devices running on iOS 13 and Android 7 or earlier. Learn more about using the app.
Information
Table of contents
- Cover
- Half Title
- Title
- Copyright
- Contents
- About the author
- Introduction
- 1 Why isn’t it getting through?
- 2 Focus on One BIG Message®
- 3 Present and captivate your global audience
- 4 Communicate to transform your global team from good to great
- 5 Message heard and acted upon in one-on-one communication
- Putting it all together, and the Bonus A
- Endnote
- Parting thoughts
- Bibliography
- Index