Legends and Soles
eBook - ePub

Legends and Soles

The Memoir of an American Original

  1. 256 pages
  2. English
  3. ePUB (mobile friendly)
  4. Available on iOS & Android
eBook - ePub

Legends and Soles

The Memoir of an American Original

About this book

The gripping and eye-opening sports memoir from the “Savior of Nike” and the man who discovered Michael Jordan, Sonny Vaccaro.

Written in collaboration with six-time New York Times bestselling author Armen Keteyian, Legends and Soles provides context and truth to the sensational media stories and headlines, including:

  • Vaccaro’s pivotal role in the never-before-told story of the courting and signing of Michael Jordan
  • How Nike, at the behest of an embittered Knight, went as far as having the Portland FBI investigate Vaccaro who was working for archrival Adidas on a RICO charge of corporate espionage
  • His close relationships with NBA superstars Kobe Bryant, LeBron James, Kevin Garnett, and Tracy McGrady, and Hall of Fame coaches Jerry Tarkanian of UNLV and John Thompson of Georgetown
  • The high stakes drama behind the O’Bannon lawsuit that changed the entire landscape in college sports

Filled with in-depth stories illuminating some of Sonny’s most treasured career memories, Legends and Soles is the long-awaited business biography of a giant of American sports and a marketing genius.

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Information

Publisher
HarperOne
Year
2025
Print ISBN
9780063423435
eBook ISBN
9780063423428
Topic
Social Sciences
Subtopic
Business Biographies
Index
Social Sciences

Table of contents

  1. Cover
  2. Title Page
  3. Dedication
  4. Epigraph
  5. Contents
  6. Prologue
  7. 1. Backstory: Steel Town Kid
  8. 2. Ticket Out of Trafford
  9. 3. The Roundball Classic: My Professional Birthplace
  10. 4. The Other Big Ten
  11. 5. A Bagful of Shoe Ideas
  12. 6. On Board with Nike
  13. 7. The Inimitable, Irreplaceable Field General
  14. 8. The Banzai Blitz of ’78
  15. 9. The NCAA’s Endless Tark Hunt
  16. 10. My Alter Ego: Vegas Sonny
  17. 11. The Camp That Fell Into My Lap
  18. 12. The Genesis of Jordan
  19. 13. Sonny, Meet Mr. Michael Jordan
  20. 14. Packer Seals the Deal
  21. 15. In the Vortex of Jordan Mania
  22. 16. When Jordan Almost Walked
  23. 17. When Push Comes to Shove
  24. 18. The Crash of Flight 23
  25. 19. Fourteen Years and Ten Minutes
  26. 20. Team Jordan Reconvenes to Save Adidas
  27. 21. Jellybean’s Kid
  28. 22. T-Mac: 175 to 1
  29. 23. A Betrayal in Malibu
  30. 24. Reebok: My Shoe Wars Swan Song
  31. 25. Barnstorming Academia
  32. 26. The Tide Turns: Hausfeld Takes the Case
  33. 27. Mr. O’Bannon, Please Raise Your Right Hand
  34. 28. A Contentious Un-Raveling
  35. 29. Air: A Hollywood Nanosecond
  36. Encore
  37. Acknowledgments
  38. Photo Section
  39. About the Authors
  40. Copyright
  41. About the Publisher

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Yes, you can access Legends and Soles by Sonny Vaccaro,Armen Keteyian in PDF and/or ePUB format, as well as other popular books in Social Sciences & Business Biographies. We have over 1.5 million books available in our catalogue for you to explore.