Beyond Powerful Radio
eBook - ePub

Beyond Powerful Radio

An Audio Communicatorā€™s Guide to the Digital World - News, Talk, Information, & Personality for Podcasting & Broadcasting

  1. 536 pages
  2. English
  3. ePUB (mobile friendly)
  4. Available on iOS & Android
eBook - ePub

Beyond Powerful Radio

An Audio Communicatorā€™s Guide to the Digital World - News, Talk, Information, & Personality for Podcasting & Broadcasting

About this book

A complete guide to becoming a successful communicator, Beyond Powerful Radio teaches time-tested techniques that work in any format ā€“ radio, TV, podcast, or online.

Learn how to get, keep, and grow audiences with powerful storytelling, and become a dynamic presenter. This book holds the tools needed to create winning content; tell compelling stories; build your brand; develop talent; produce a show; report the news; sell; and write commercials. Practical tips and methods from over 50 top experts from across the world of media illuminate interviewing, managing talent, becoming an authentic personality, and getting started in the business. This fully revised edition features new sections on:

  • Podcasting: what you need to know to create, market, and produce on-demand audio.
  • Social media: a guide to best use and social media safety.
  • Storytelling: an introduction to the "Prism" method, Story Spine, and other proven easy-to-try techniques designed to compel audiences.
  • Artificial Intelligence: how to harness AI in audio and visual media according to experts.
  • Synergy across all platforms: tips and techniques to work effectively across all media formats.

Whether you're a professional with years in the industry, an instructor with a class full of media hopefuls, or you are just starting out as a podcaster or radio host, this book will help you reach your goals.

A full Instructor Manual is available with complete lesson plans for broadcast instructors. The Instructor Manual is available for download here: http://routledgetextbooks.com/textbooks/instructor_downloads.

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Yes, you can access Beyond Powerful Radio by Valerie Geller in PDF and/or ePUB format, as well as other popular books in Languages & Linguistics & Communication Studies. We have over one million books available in our catalogue for you to explore.

Table of contents

  1. Cover Page
  2. Endorsements Page
  3. Endorsements I Page
  4. Half-Title Page
  5. Title Page
  6. Copyright Page
  7. Series Page
  8. Dedication Page
  9. Contents
  10. Foreword by Perry Michael Simon
  11. Introduction: Beyond Powerful Radio: An Audio Communicators Guide to the Digital World
  12. Geller Media Internationalā€™s Quick Start Pages
  13. Part I Tools: Creating Content for Any Platform
  14. Part II Storytelling & Voice
  15. Part III Creating Powerful News
  16. Part IV Add a Platform
  17. Part V AI
  18. Part VI Marketing Your Content
  19. Part VII Making Money
  20. Part VIII Understanding Your Audience
  21. Acknowledgments
  22. Permissions
  23. Index
  24. About the Author