
Global Markets, Diverse Economies
Integrating Economics, Culture and ESG Strategies
- 462 pages
- English
- ePUB (mobile friendly)
- Available on iOS & Android
About this book
In a constantly changing global environment, businesses must maneuver through cultural, economic, and political intricacies to accomplish long-lasting expansion and adhere to environmental, social, and governance (ESG) criteria and regulations. How can businesses effectively handle these complex variables to succeed globally?
Global Markets, Diverse Economies: Integrating Economics, Culture, and ESG Strategies delves into the intricate realm of international business, offering a comprehensive guide to help readers navigate the complexities of global markets. This book underscores the importance of cultural sensitivity, effective change management, and strategic market entry. It explores how businesses can handle cultural differences, manage international teams, and leverage change management techniques to foster innovation and resilience. The text also provides practical frameworks for assessing new markets, understanding geopolitical influences, and developing sustainable business practices that align with environmental, social, and governance (ESG) standards.
This book is more than just a theoretical investigation. It is a valuable tool connecting theory and practice, serving as a vital resource for business leaders, graduate students, and professionals. It gives readers the understanding needed to implement successful internationalization strategies and encourages them to develop a global perspective necessary for success in today's interconnected society.
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Information
Table of contents
- Title Page
- Copyright
- Contents
- Acknowledgments
- Chapter 1 Navigating Global Markets: Complexities and Strategies in International Business
- Chapter 2 Social Cultural Forces, Natural Resources, and Sustainability
- Chapter 3 Geopolitical Dynamics and Legal Landscapes in Global Trade and Intellectual Property
- Chapter 4 Global Dynamics: Economic, Socioeconomic, and Financial Forces Shaping the International Monetary System
- Chapter 5 International Competitive Strategy
- Chapter 6 International Organizational Design and Control
- Chapter 7 Global Leadership Issues and Practices
- Chapter 8 International Markets: Assessment and Entry Mode
- Chapter 9 Marketing Internationally
- Chapter 10 Managing Human Resources in an International Context
- Chapter 11 International Accounting and Financial Management
- Chapter 12 Export, Import Practices, and Global Operations and Supply Chain Management
- Index