Contested Kingdom
eBook - ePub

Contested Kingdom

Fan Attachment and Corporate Control at Disneyland

  1. 236 pages
  2. English
  3. ePUB (mobile friendly)
  4. Available on iOS & Android
eBook - ePub

Contested Kingdom

Fan Attachment and Corporate Control at Disneyland

About this book

In Contested Kingdom: Fan Attachment and Corporate Control at Disneyland, William McCarthy presents a groundbreaking study centered on the history of Disneyland and Disney theme park enthusiasts. Focusing on two unexplored yet interconnected phenomena—the dynamic relationship between the Disney corporation and Southern Californian fans in both online and physical park settings over a span of more than three decades—this volume sheds new light on the meaning and purpose of Disneyland. Through a comprehensive analysis of the interwoven dimensions of individuals, place, and cognitive, affective, and behavioral processes, McCarthy explores the fervent sense of place attachment experienced by the approximately one million annual passholders who visit the park. McCarthy's analysis extends beyond the physical world of Disneyland by delving into the evolution of Disney fandom, discourse, commerce, and social formations in online social platforms like Usenet, web discussion boards, and social media. By employing a mixed-methods approach incorporating interviews, participant observation, surveys, and data analysis, this study establishes a novel analytical framework for comprehending the interrelationships between the Disney corporation, its fan communities, and online social platforms. As the first in-depth longitudinal analysis of the ongoing struggle on successive social platforms between fan users and a corporate entity, Contested Kingdom provides valuable insights for scholars and future investigations.

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Yes, you can access Contested Kingdom by William McCarthy in PDF and/or ePUB format, as well as other popular books in Social Sciences & Digital Marketing. We have over one million books available in our catalogue for you to explore.

Table of contents

  1. Cover
  2. Title Page
  3. Copyright
  4. Contents
  5. Glossary
  6. Chapter 1: Not Just Child’s Play
  7. Chapter 2: Disneyland as a Place for Southern Californians
  8. Chapter 3: Disneyland Online Fandom, 1990–2005:
  9. Chapter 4: Disneyland Online Fandom, 2006–2020:
  10. Chapter 5: Fan Events, Meets, and Clubs at Disneyland:
  11. Chapter 6: Contestation of Disney and Fan Power Online and
  12. Chapter 7: The Evolving Intersection of Fans and Disney on
  13. Chapter 8: Platforms, Place, and Beyond
  14. Acknowledgments
  15. Appendix 1: List of Interviewees
  16. Appendix 2: Online Survey Questionnaire
  17. Notes
  18. Index
  19. About the Author