About this book
Successful farm management is based upon excellent decision making by the farm owner. In practice most decisions are made intuitively rather than the result of careful data collection and analysis, or analysing others'' views and associated factors. Thus the farmer''s intuitive decisions have a major impact on the business practices, efficiency, profitability and success of the farm. In the form of a character driven novel the author guides the reader through a series of lessons for farmers to improve their intuitive decision making. The story follows Ben, a New Zealand farmer, as an important member of a discussion group. The experimental programme is set up by a management researcher, Tom, to explore the best way to improve farmers'' intuition. The farmer group has different characters in different situations each one of which leads to interesting dilemmas and lessons. Each chapter addresses a different issue affecting farmers, such as risk management, benchmarking, budgeting and planning, negotiation skills, active listening and farm ownership. By the end of the novel the reader will have absorbed important farm management principles and practices through the activities and findings of the group. The Intuitive Farmer follows on from successful business management books such as The Goal, which communicate business ideas and strategies in novel form. This is the first such book applied to agricultural management practices, providing a dependable source for farmers, agricultural and farm management students and people involved in agriculture industries.
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Information
Table of contents
- Cover
- Half Title
- Title
- Copyright
- Dedication
- CONTENTS
- Foreword
- Chapter One Ben’s paradise
- Chapter Two Higher things
- Chapter Three Research capers
- Chapter Four Homework
- Chapter Five How do they do it?
- Chapter Six The good life
- Chapter Seven Life is to be lived
- Chapter Eight Time to get started
- Chapter Nine The first meeting
- Chapter Ten Moving on
- Chapter Eleven Benchmarking and all that
- Chapter Twelve Risk is a funny thing
- Chapter Thirteen End of year break-up
- Chapter Fourteen The new year
- Chapter Fifteen It was nearly all over
- Chapter Sixteen How much of each?
- Chapter Seventeen It is seldom finished – review time
- Chapter Eighteen It had to happen
- Chapter Nineteen They can’t lie
- Chapter Twenty Some made it, others not
- Appendix
- Bibliography
