Personalized Customer Experience is a timely primer on the basics of personalization, and how it can be applied across channels. It includes emerging best practices on how AI is transforming the limits of personalized experiences and offers practical guidance eon how to establish a scalable personalization structure that fits your organization along with a clear, repeatable process that you can implement right away.
- 240 pages
- English
- ePUB (mobile friendly)
- Available on iOS & Android
eBook - ePub
Marketing in the AI Era
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Information
Subtopic
Business DevelopmentIndex
BusinessTable of contents
- Cover
- Title Page
- Copyright
- Contents
- Foreword by Raja Rajamannar, Chief Marketing Officer of Mastercard
- Introduction: The Key to a More Human Digital Experience
- Part One: Setting Off on Your Personalization Journey: An Overview
- Part Two: Your Personalization Playbook
- The Future of Personalization
- Acknowledgments
- Index
- About the Authors
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Yes, you can access Marketing in the AI Era by Yaniv Navot in PDF and/or ePUB format, as well as other popular books in Business & Business Development. We have over 1.5 million books available in our catalogue for you to explore.