eBook - ePub

Digital Branding

Name: Digital Branding
ISBN: 9781398618435

How to Successfully Build and Measure a Brand Online

Daniel Rowles,

English
ePUB (mobile friendly)
Available on iOS & Android

eBook - ePub

Digital Branding

How to Successfully Build and Measure a Brand Online

Daniel Rowles,

About this book

Your brand is shaped by your actions and decisions. In the digital world, every move influences your brand image. Elevate your online presence and delve into key marketing channels with this acclaimed guide. Tailored for marketers and brand strategists, Digital Branding is an invaluable resource for enhancing your brand's identity and online presence. It offers practical, step-by-step guidance on developing your branding, backed by the expertise of a respected CIM fellow, course leader and industry influencer.This comprehensive guide establishes a sturdy framework for brand planning, identity development and channel selection. Drawing insights from industry giants like PWC, BBC and Specsavers, the book is now in its fully updated fourth edition. This latest edition introduces the new version of Google Analytics, Generative AI and changes to the SEO and social algorithm.

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Yes, you can access Digital Branding by Daniel Rowles in PDF and/or ePUB format, as well as other popular books in Business & Digital Marketing. We have over one million books available in our catalogue for you to explore.