
- English
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- Available on iOS & Android
Social Entrepreneurship and Innovation
About this book
Mission-driven ventures have the power to change the world and solve today's most pressing social problems. Social Entrepreneurship equips students with the theories, models, tools, and templates they need to generate ideas and shape opportunities into impactful social enterprises. Author Carole Carlson uses a variety of real-world examples, cases, and profiles to illustrate how entrepreneurs around the world are changing their communities. Exercises allow students to practice developing their entrepreneurial skillset as they learn the fundamentals of structuring, financing, marketing, and scaling social ventures. Whatever social cause your students are passionate about, they will find Social Entrepreneurship a vital resource for making their vision a reality.
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Information
Table of contents
- Cover
- Half Title
- Title Page
- Copyright Page
- Brief Contents
- Detailed Contents
- Preface
- Acknowledgments
- About the Author
- Chapter One Social Entrepreneurship and Leadership
- Chapter Two Innovation and Idea Generation
- Chapter Three Shaping Social Venture Opportunities
- Chapter Four Building Social Impact Teams and Ecosystems
- Chapter Five Creating Alignment and Measuring Impact
- Chapter Six Legal Structures and Financial Plans for Social Ventures
- Chapter Seven Scaling and Expansion
- Chapter Eight Entrepreneurial Operations and Marketing
- Chapter Nine Business Plans and Pitches for Social Ventures
- Chapter Ten Social Entrepreneurship in a Global Context
- Case One Genesis: Seeding a Social Enterprise
- Case Two Sanergy: Using Social Entrepreneurship to Solve Emerging Market Problems
- Case Three WorkAround: Starting a New Global Venture
- Index