
eBook - ePub
Applying Communication Theory for Professional Life
A Practical Introduction
- English
- ePUB (mobile friendly)
- Available on iOS & Android
eBook - ePub
Applying Communication Theory for Professional Life
A Practical Introduction
About this book
Now in its fifth edition, Applying Communication Theory for Professional Life is the first communication theory textbook to provide practical material for career-oriented students. Featuring new case studies, updated examples, and the latest research, authors Marianne Dainton and Elaine D. Zelley introduce communication theory in a way that helps students understand its importance to careers in communication and business. Real-world case studies within each chapters are designed for in-class use to illustrate the application of theory in a variety of professional settings. The Fifth edition features eight new theories, a new chapter on theories of strategic communication, and expanded discussions of mediated communication theories.
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Yes, you can access Applying Communication Theory for Professional Life by Marianne Dainton,Elaine D. Zelley in PDF and/or ePUB format, as well as other popular books in Languages & Linguistics & Business Communication. We have over one million books available in our catalogue for you to explore.
Information
Table of contents
- Cover
- Half Title
- Publisher Note
- Title Page
- Copyright Page
- Brief Contents
- Detailed Contents
- Preface
- 1 Introduction to Communication Theory
- 2 Theory Development
- 3 Cognition and Intrapersonal Communication
- 4 Interpersonal Communication
- 5 Culture
- 6 Persuasion
- 7 Strategic Communication
- 8 Group Communication
- 9 Organizational Communication
- 10 Mass Communication
- 11 Mediated Communication
- 12 What Should a Communicator Do?
- Glossary
- References
- Index
- About the Authors