Fundraising
eBook - ePub

Fundraising

Principles and Practice

  1. English
  2. ePUB (mobile friendly)
  3. Available on iOS & Android
eBook - ePub

Fundraising

Principles and Practice

About this book

The Second Edition of Fundraising: Principles and Practice by best-selling author Michael Worth offers an updated comprehensive introduction to fundraising that focuses on both theory and practice. The text is designed to engage students in thinking critically about issues in fundraising and philanthropy to prepare them for careers in the nonprofit sector. Worth explores key topics like donors, annual giving programs, major gift programs, and corporate and foundation giving and campaigns. A chapter on international and global fundraising and philanthropy covers key considerations, obstacles, and strategies for managing international NGOs and global organizations, and coverage of planned giving and digital fundraising reflect important current trends.

Frequently asked questions

Yes, you can cancel anytime from the Subscription tab in your account settings on the Perlego website. Your subscription will stay active until the end of your current billing period. Learn how to cancel your subscription.
At the moment all of our mobile-responsive ePub books are available to download via the app. Most of our PDFs are also available to download and we're working on making the final remaining ones downloadable now. Learn more here.
Perlego offers two plans: Essential and Complete
  • Essential is ideal for learners and professionals who enjoy exploring a wide range of subjects. Access the Essential Library with 800,000+ trusted titles and best-sellers across business, personal growth, and the humanities. Includes unlimited reading time and Standard Read Aloud voice.
  • Complete: Perfect for advanced learners and researchers needing full, unrestricted access. Unlock 1.4M+ books across hundreds of subjects, including academic and specialized titles. The Complete Plan also includes advanced features like Premium Read Aloud and Research Assistant.
Both plans are available with monthly, semester, or annual billing cycles.
We are an online textbook subscription service, where you can get access to an entire online library for less than the price of a single book per month. With over 1 million books across 1000+ topics, we’ve got you covered! Learn more here.
Look out for the read-aloud symbol on your next book to see if you can listen to it. The read-aloud tool reads text aloud for you, highlighting the text as it is being read. You can pause it, speed it up and slow it down. Learn more here.
Yes! You can use the Perlego app on both iOS or Android devices to read anytime, anywhere — even offline. Perfect for commutes or when you’re on the go.
Please note we cannot support devices running on iOS 13 and Android 7 or earlier. Learn more about using the app.
Yes, you can access Fundraising by Michael J. Worth in PDF and/or ePUB format, as well as other popular books in Politics & International Relations & Public Affairs & Administration. We have over one million books available in our catalogue for you to explore.

Table of contents

  1. Cover
  2. Half Title
  3. Publisher Note
  4. Title Page
  5. Copyright Page
  6. Brief Contents
  7. Detailed Contents
  8. Preface: From Chance to Choice
  9. Acknowledgements
  10. Introduction to the Second Edition
  11. About the Author
  12. 1 Understanding the Nonprofit Sector and Nonprofit Organizations
  13. 2 Overview of Fundraising and Philanthropy
  14. 3 Understanding Donors
  15. 4 Principles of Fundraising
  16. 5 Preparing for Successful Fundraising
  17. 6 Raising Current Operating Support and Building a Base of Donors
  18. 7 Major and Principal Gifts
  19. 8 Planned Giving
  20. 9 Corporate Support
  21. 10 Foundation Support
  22. 11 Campaigns and Project Fundraising
  23. 12 Managing Fundraising
  24. 13 Legal and Ethical Considerations
  25. 14 International Fundraising and Philanthropy
  26. Conclusion Reflections on the Development Officer Role
  27. References
  28. Index