SWOT Analysis of McDonald's and Derivation of Appropriate Strategies
eBook - PDF

SWOT Analysis of McDonald's and Derivation of Appropriate Strategies

  1. 21 pages
  2. English
  3. PDF
  4. Available on iOS & Android
eBook - PDF

SWOT Analysis of McDonald's and Derivation of Appropriate Strategies

About this book

Essay from the year 2012 in the subject Business economics - Business Management, Corporate Governance, grade: Merit, Prifysgol Cymru University of Wales, course: Strategic Management, language: English, abstract: This essay deals with the SWOT Analysis of McDonald's and the selection of the final strategy derived amongst all strategies revealed for the 'Products'. Firstly, an overview of the McDonald's was given and then SWOT Analysis which was made by the team and the determined strengths, weaknesses, opportunities and threats were shortly explained. After that TOWS Analysis was made for the generation of SO, TO, WO and TW strategies. All the strategies were evaluated; finally, the selected strategy for Germany and the reasons for the selection of it were explained.

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Yes, you can access SWOT Analysis of McDonald's and Derivation of Appropriate Strategies by Ilhan Yuece in PDF and/or ePUB format, as well as other popular books in Business & Management. We have over one million books available in our catalogue for you to explore.

Information

Publisher
GRIN Verlag
Year
2012
eBook ISBN
9783656294948
Edition
0
Subtopic
Management

Table of contents