- English
- ePUB (mobile friendly)
- Available on iOS & Android
eBook - ePub
About this book
Get ahead of your competitors and sharpen your business acumen with this comprehensive guide to the MBA programme. Many are prevented from enrolling on MBAs by the time commitment and massive cost, but the knowledge and theory these courses offer need not be so inaccessible. Collated here as an ebook bundle for the first time, The 30-Day MBA series distils all the insights and teachings of an MBA and features an array of fascinating case studies from some of the world's most successful businesses, providing a clear and engaging guide to success.Comprising dedicated ebooks on the classic MBA and MBAs specialising in international business, marketing and business finance, this bundle of internationally bestselling titles contains all you'll need to know to enhance your employability and keep pace with graduates from the world's top business schools - without the cost.
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Yes, you can access The 30 Day MBA Ebook Bundle by Colin Barrow in PDF and/or ePUB format. We have over one million books available in our catalogue for you to explore.
Information
Table of contents
- The 30-Day MBA Ebook Bundle: 4 Books in 1
- The 30-Day MBA Ebook Bundle: 4 Books in 1
- Contents
- List of Figures
- List of Tables
- The 30 Day MBA (book 1)
- Introduction
- 01 Accounting
- 02 Finance
- 03 Marketing
- 04 Organizational behaviour
- 05 Business history
- 06 Business law
- 07 Economics
- 08 Entrepreneurship
- 09 Ethics and social responsibility
- 10 Operations management
- 11 Quantitative and qualitative research and analysis
- 12 Strategy
- The 30 Day MBA in Marketing (book 2)
- Introduction
- 01 Introduction to marketing
- 02 Buyer behaviour
- 03 Marketing strategy
- 04 Products and services
- 05 Advertising and promotion
- 06 Place and distribution
- 07 Pricing
- 08 People: managing the marketing organization
- 09 Maths for marketing
- 10 Marketing and the law
- 11 Marketing plans and budgets
- 12 Essential accounting and finance for marketing
- The 30 Day MBA in International Business (book 3)
- Introduction
- 01 Introduction to international business
- 02 The international business environment
- 03 Global business strategy
- 04 International marketing strategy
- 05 Finance and accounting
- 06 Managing the international organization
- 07 Human resource management
- 08 Selecting and maintaining global strategic partners
- 09 Ethics and social responsibility in the global marketplace
- The 30 Day MBA in Business Finance (book 4)
- Introduction
- Part One The fundamentals of business finance
- 01 Financial business reports
- 02 The rules of the game
- 03 Analysing financial reports
- 04 Finance as a value creator
- Part Two Corporate capital structures
- 05 The role of business structures in financing business
- 06 Debt finance
- 07 Equity
- Part Three Financial strategies and special topics
- 08 Risk management
- 09 Risk management
- 10 Mergers and acquisitions
- 11 Business plans and budgets
- 12 Additional tools and concepts that aid understanding of financial performance
- Copyright Page