eBook - ePub

The Smart Marketing Book

Name: The Smart Marketing Book
ISBN: 9781915951724

The definitive guide to effective marketing strategies

Dan White,

English
ePUB (mobile friendly)
Available on iOS & Android

eBook - ePub

The Smart Marketing Book

The definitive guide to effective marketing strategies

Dan White,

About this book

The Smart Marketing Book is a handbook for modern marketing. It provides practical, evidence-based advice and inspiration on all aspects of marketing from business, brand and innovation strategy through to communications, sales promotion and customer experience. It contains no waffle nor jargon - just clear explanations and unique frameworks and visualisations that make sophisticated ideas easy to grasp, plus famous examples that bring key concepts to life. It offers the clearest summary of marketing principles and latest thinking available.

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Yes, you can access The Smart Marketing Book by Dan White in PDF and/or ePUB format, as well as other popular books in Business & Business General. We have over one million books available in our catalogue for you to explore.