The unauthorized story of Lululemon. This is a book about ordinary people who took an opportunity to be creative, to be innovative, and to maximize their potential.Chip Wilson's part in this story comes from the learning of thousands of mistakes. He set the culture, business model, quality platform, and people development program and then got out of the way. Lululemon's exponential growth, culture, and brand strength have few peers, and it is because of those employees who choose to be great.This book is also about missed opportunity - five years of missed opportunity. Chip was playing to win while the directors of the company he founded were playing not to lose.
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Lululemon and the Future of Technical Apparel
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Table of contents
- Cover
- Title Page
- Contents
- Epigraph
- Dedication
- Lululemon Vision
- Lululemon Core Values
- Introduction: Why I Am Writing this Book
- 2024: The Next Chapter
- Prologue: The End of the Surf, Skate, and Snowboard Business
- Chapter 1: From California to Calgary
- Chapter 2: The Seventies
- Chapter 3: Fine as Wine
- Chapter 4: Lessons Learned
- Chapter 5: The Shift
- Chapter 6: The Next Level
- Chapter 7: The Rise of Snowboarding
- Chapter 8: Hard Times
- Chapter 9: The Business of Snowboarding
- Chapter 10: The Genesis of lululemon
- Chapter 11: The World in 1998
- Chapter 12: lululemon Takes Shape
- Chapter 13: A Retail Operation
- Chapter 14: Moving On
- Chapter 15: Goals, Culture, and People Development 207
- Chapter 16: Toronto
- Chapter 17: Other Expansions
- Chapter 18: The Business of Family
- Chapter 19: Looking South
- Chapter 20: The Valuation
- Chapter 21: Change Management
- Chapter 22: The IPO
- Chapter 23: After Bob
- Chapter 24: The Founder and the CEO, Revisited
- Chapter 25: Friction with the Board
- Chapter 26: Departure
- Chapter 27: A Problem with the Pants
- Chapter 28: Damage Control
- Chapter 29: The Interview
- Chapter 30: End of the Road
- Chapter 31: Lost and Found
- Chapter 32: The Personal Side
- Chapter 33: The Future of Athletic Apparel
- Chapter 34: Lessons Applied
- Chapter 35: lululemon 2025
- Chapter 36: To the Horizon
- Integrity: Without It, Nothing Works
- Copyright
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Yes, you can access Lululemon and the Future of Technical Apparel by Chip Wilson in PDF and/or ePUB format, as well as other popular books in Business & Entrepreneurship. We have over 1.5 million books available in our catalogue for you to explore.