
Media Messages in the 2022 Midterm Election
Division, Deniers, Dobbs, and the Donald
- English
- ePUB (mobile friendly)
- Available on iOS & Android
Media Messages in the 2022 Midterm Election
Division, Deniers, Dobbs, and the Donald
About this book
The 2022 midterms marked a transformative moment in American politics, as the combined influence of legacy media and social platforms reached new heights. Traditional outlets like television news and print journalism set the stage, while a vast digital ecosystem—spanning Facebook, TikTok, YouTube, and more—enabled campaigns to amplify messages on issues like abortion rights, the economy, and immigration. As these platforms shaped the voter experience in a fragmented and often- polarized media environment, campaigns and citizens harnessed their power to reach diverse audiences and build momentum across both established and emerging channels.
This book offers a compelling, scholarly exploration of these dynamics, revealing how communication across traditional and digital media shaped an election forecasted as a Republican "red wave" but instead delivered unexpected, narrower results. Through detailed analyses, data- driven research, and case studies from high- profile races, this book uncovers how media strategies influenced voter behavior, shaped public discourse, and framed electoral outcomes. Essential for academics, political analysts, and media professionals, this work provides crucial insights into the evolving role of media in U.S. elections and the weighty implications for future democratic engagement.
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Table of contents
- Cover
- Half-Title Page
- Title Page
- Copyright Page
- Table of Contents
- List of Figures
- List of Tables
- About the Editors
- List of Contributors
- Acknowledgments
- 1 Media, Messaging, and the Midterms: Communication Dynamics in the 2022 U.S. Elections
- SECTION I Amplified Doubts: Conspiracy Theories, Communication, and the 2022 Midterm Elections
- 2 Conspiratorial Ideation, Election Denial, and Voter Choice
- 3 2000 Mules: A Story of Consequence and Conspiracy
- Section II Framing the Debate: How Issues Shaped 2022 Candidate Communication
- 4 Post-Roe Politics: Priming, Framing, and the Dynamics of Abortion Discourse in Congressional Campaigns
- 5 Winning Stories Amid Partisanship: Narratives in Political Advertisements and Overperforming Candidates in the 2022 U.S. Midterm Election
- 6 How Congress Managed Social Media Agenda Fracture and Inversion during the 2022 Election
- Section III News Narratives: 2022 Media Coverage and Public Perception
- 7 The Impact of Digital Partisan News Algorithms in the 2022 Midterm Election
- 8 Reply “STOP”: Dominant Media Frames of SMS-Based Political Communication as a Consumer Problem
- 9 Of Red Waves, Election Deniers, Candidate Quality and Other Issues: Political Cartoons during the 2022 Midterm Elections
- Section IV Midterm Communication in the States: Case Studies from Arizona, Nevada, Florida, Texas, and Kansas
- 10 The Limits of Being “100% Pro-life”: Rhetorical Trajectory and Abortion in the American Southwest
- 11 Florida’s 2022 Senate Race: Social Media, Social Justice, and Partisanship
- 12 The Centrality of Citizen-as-Consumer: A Study of the 2022 Texas Midterms and the Failing Concept of the Marketplace of Ideas in a Digital Era
- 13 Gendered Treatment in the Communication Strategy of a Female Gubernatorial Candidate
- Index