The Palgrave Handbook of Consumerism Issues in the Apparel Industry
eBook - ePub

The Palgrave Handbook of Consumerism Issues in the Apparel Industry

  1. English
  2. ePUB (mobile friendly)
  3. Available on iOS & Android
eBook - ePub

The Palgrave Handbook of Consumerism Issues in the Apparel Industry

About this book

This handbook offers a comprehensive overview of consumerism issues in the textile, apparel and fashion industry, illustrating the impact of consumerism on the sector with a focus on SDG 12: Responsible Consumption and Production.

The book presents a synthesis of mainstream and emerging thinking and studies on green, ethical, social and environmental issues. Currently, marketing practices place emphasis on sustainability and social responsibility. Although corporate strategies embrace this notion by claiming to be socially responsible and environmentally friendly, the truth is still debatable. In light of this, scholars and practitioners need to effectively and convincingly respond to consumer concerns on sustainability by adapting their business practices.

Split into seven parts, the Handbook covers theoretical challenges on sustainable consumerism in the apparel industry, the influence of sustainable consumerism, conceptual frameworks and cross-cultural consumer behaviour, macro and micro issues, innovative trends, and communication. With discussion of pressing issues such as modern slavery, greenwashing, social media, luxury consumption and sustainable development, the book also illustrates the practical implications from a marketing and production point of view in this sector.

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Yes, you can access The Palgrave Handbook of Consumerism Issues in the Apparel Industry by Hans Rüdiger Kaufmann,Mohammad Fateh Ali Khan Panni,Demetris Vrontis in PDF and/or ePUB format, as well as other popular books in Business & Business General. We have over one million books available in our catalogue for you to explore.

Information

Publisher
Palgrave Macmillan
Year
2024
Print ISBN
9783031599514
eBook ISBN
9783031599521
Topic
Business
Subtopic
Business General
Index
Business

Table of contents

  1. Cover
  2. Front Matter
  3. Part I. Introductory Chapter
  4. Part II. Theoretical Implications on Sustainable Consumerism in the Textile, Fashion and Apparel Industry
  5. Part III. The Influence of Sustainable Consumerism on Consumer Behavior in the Textile, Apparel and Fashion Industry
  6. Part IV. Macro Consumerism Issues
  7. Part V. The Influence of Innovative Trends on Sustainable Consumerism in the Textile, Fashion and Apparel Industry
  8. Part VI. The Influence of Sustainable Consumerism on Communication
  9. Part VII. Sustainable Consumerism Influence on Profitability and Corporate Success—Factors Mirrored by Best Practices Derived From Case Studies
  10. Back Matter