This book delves comprehensively into organisational communication in Africa in the digital age, alongside other organisational changes. This makes it a valuable resource for scholars, practitioners, and students in organisational communication, corporate communication, public relations, and development communication â both within Africa and across the globe. Through diverse perspectives and evidence-based insights, the book equips readers with the knowledge and tools needed to navigate the ever-changing organisational landscape and achieve success in our rapidly evolving world.
eBook - ePub
Organisational Communication in Africa
Navigating a Digitalising World
- English
- ePUB (mobile friendly)
- Available on iOS & Android
eBook - ePub
Organisational Communication in Africa
Navigating a Digitalising World
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Table of contents
- Cover
- Front Matter
- 1. Introduction: Digitalisation and Organisational Communication
- 2. Exploring Effective Organisational Communication with the New Digital Communication
- 3. Internal Social Media and Organisational Communication: Opportunities and Challenges
- 4. Harmonising Social Media Use and Organisational Communication
- 5. Social Media and Stakeholder Engagement: Evaluating the Influence of Social Media on Organisational Communication
- 6. Rethinking Organisational Communication in the Digital and Unprecedented Crises Era
- 7. When the Tide Backfires: A Critical Review of Hashtag Usage for Organisational Communication
- 8. Appropriation of Artificial Intelligence in Organisational Communication: A Scoping Review
- 9. Communication in an Organisation: The Role of Social Capital
- 10. A South African Perspective on University Organisational Communication: Attracting and Retaining Students
- 11. Brand Communication and Its Influence on Brand Loyalty in the Banking Industry: The Case of First National Bank Customers
- 12. Interface Between Communication and Committee System in Enhancing Legislative Performance for Public Good: A Lagos State House of Assembly Example
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Yes, you can access Organisational Communication in Africa by Sam Erevbenagie Usadolo,Blessing Makwambeni,Queen Emwenkeke Usadolo in PDF and/or ePUB format, as well as other popular books in Business & Business Communication. We have over 1.5 million books available in our catalogue for you to explore.