
Agribusiness Innovation and Contextual Evolution, Volume I
Strategic, Managerial and Marketing Advancements
- English
- ePUB (mobile friendly)
- Available on iOS & Android
Agribusiness Innovation and Contextual Evolution, Volume I
Strategic, Managerial and Marketing Advancements
About this book
Agriculture is the oldest and most traditional of economic sectors, and its business has seen major evolutionary leaps over the past century. Contemporary agribusiness is being influenced and reshaped by technological advancements, geopolitical developments, globalisation, transport and logistics innovations, as well as changes in industry structure and consumer behaviour.
Reflecting on these changes and providing a deep dive into this sector, this two-volume scientific works' collection defines, refines, analyses, and prescribes the evolution of agribusiness in the present and future. Taken together, the books offer a comprehensive conceptualisation of the multifactorial macro, micro and organisational elements of agribusiness, including strategic, managerial, marketing, technological and geo-socio-political forces.
Volume I explores the strategic, managerial and marketing aspects of contemporary agribusiness, and descriptively and prescriptively investigates the organisational and immediate industry practices and sectoral forces. Topics covered include circular business models, CSR communication practices, digital marketing, organisational sustainability and contemporary farming systems, to name a few..
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Information
Table of contents
- Cover
- Front Matter
- 1. Overview of Agribusiness Managerial and Marketing Advancements
- 2. Family Farming Systems of Angola: Definition, Analysis and Refinement
- 3. Sustainability of Italian Listed Companies in Non-Financial Reporting
- 4. Animal Welfare and Major European Food Retailers
- 5. CSR Communication Practices in the Portuguese Agri-Food Sector: National Clusters as Case Study
- 6. Improving the Small Farmersâ Agribusiness Orientation in the Lavender Industry: An Empirical Study in the Emilia-Romagna Apennines
- 7. Quality Schemes and Geographical Indicators in the Cheese Agribusiness and the Case of the Cypriot Traditional Cheese Halloumi
- 8. From Wine Production/Consumption to Wine Exports/Imports: An Exploratory Analysis of the Competitive Structure of the Wine Industry
- 9. Circular Business Models and Organic Waste Valorisation Practices in Agribusiness: A Systematic Literature Review
- 10. Womenâs Role in Rural Agriculture, Importance, and Constraints to Womenâs Entrepreneurship in TĂźrkiye
- 11. Wine Industry Resilience and Strategy Under Crisis: The Case of Sicilian Cooperatives
- Back Matter