
Organizing Amazon
Building Worker Power Under Conditions of Fragmentation, Precarity and Regimentation
- English
- ePUB (mobile friendly)
- Available on iOS & Android
Organizing Amazon
Building Worker Power Under Conditions of Fragmentation, Precarity and Regimentation
About this book
Between August 2022 and July 2024, GMB Union membership at Amazon's BHX4 Coventry warehouse skyrocketed, with 37 days of strike action resulting in a 28.5% pay rise. Yet despite this, the union narrowly lost a ballot that would have forced Amazon to grant formal recognition.
Based on ethnographic research and reflective essays from worker-leaders and organizers, this book offers a rich case study of the factors contributing to the union's successes and setbacks. It provides a practical organizing model applicable beyond Amazon, offering strategies to engage the workforce, sustain support and develop leadership. An essential toolkit for those navigating the complexities of evolving labour practices, with particular relevance for precarious workers and workplaces where access is limited.
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Information
Table of contents
- Cover
- Half Title
- Endorsement
- Title Page
- Copyright Page
- Table of Contents
- About the Author and Contributors
- Acknowledgements
- 1 Introduction
- Essay 1 What We Have Achieved Is Not a List of Accomplishments, It’s a Transformation
- 2 Introducing the GMB Union
- Essay 2 Managing an Organizing Team in the Amazon Campaign
- 3 Reaching the Whole Workforce
- Essay 3 How Amazon Tried to Persuade Workers Against the Union
- Essay 4 Stopping, Watching and Listening: The Importance of Mindfulness for Organizing
- 4 Sustaining Action and Engagement
- Essay 5 Reflections on the Fight for Statutory Union Recognition at BHX4
- 5 Developing Leadership
- Essay 6 Representing Members Inside Amazon
- Essay 7 Agitate, Educate, Organize! How We Trained and Developed Workplace Leaders
- 6 Responding to Workers’ Needs and Concerns
- Essay 8 Applying Personal Experience and Community Work in Organizing at Amazon
- 7 Building Wider Support
- Essay 9 Why We Need an International Alliance Against Amazon
- 8 Principles of the Coventry Model
- 9 Conclusion
- Appendix 1: Case Study Questions for Teaching
- Appendix 2: Methodology: An Activist Ethnography
- Appendix 3: Coding Framework
- Index