
- English
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Credit Marketing and Consumer Protection
About this book
The mid-20th century saw a significant expansion in the purchase of consumer goods and in the use of credit. At the same time, several changes in the nature of consumer credit took place. Credit cards made credit more readily available for goods and services and mass production, automated selling methods and the growth of consumer credit brought advantages. But they have also provided opportunities for predatory practices and deception. Originally published in 1979, and based on surveys and interviews, this book presents a review of some of these developments, together with an evaluation of some of the techniques of control over abuses in the marketing of consumer goods. The book discusses the financing of consumer goods, the variables that might have causative significance in leading to satisfactory or unsatisfactory transactions, and the legal positions of the time in relation to consumer problems.
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Table of contents
- Cover Page
- Half Title Page
- Title Page
- Copyright Page
- Original Title Page
- Original Copyright Page
- Contents
- Preface
- 1 Introduction
- 2 The Survey
- 3 The Use of Credit
- 4 Selling Methods
- 5 Channels of Distribution
- 6 Complaints, Repairs and Guarantees
- 7 Payment
- 8 Interest
- 9 The Resolution of Consumer Disputes
- 10 Debt Claims
- 11 Finance Companies and the Consumer
- 12 Techniques of Control Over Abuses in Marketing Behaviour
- 13 Credit Reporting
- 14 Consumer Insolvency
- 15 Conclusions
- Appendix A: The Sample
- Appendix B: : Household Contact Report
- Appendix C: Questionnaire
- Appendix D: : Interviewers' Instructions
- Appendix E: : Formulae by Which the Transactions in the Sample were Classified
- Appendix F: Social Grades
- Appendix G: Class Actions
- Table of Cases
- Table of Statutes
- Table of Statutory Instruments
- Index