The Basics of Business Start-Up
eBook - ePub

The Basics of Business Start-Up

  1. English
  2. ePUB (mobile friendly)
  3. Available on iOS & Android
eBook - ePub

The Basics of Business Start-Up

About this book

The Basics of Business Start-Up outlines the entrepreneurial journey from inception to start-up. Starting from the basic concepts and working through the start-up process step by step, the book is an indispensable guide both for would-be entrepreneurs and students on entrepreneurship/small business courses.

Key features of this book include:

  • A step-by-step, sequential approach, detailing the typical entrepreneurial journey.
  • Non-technical introduction to the basic business functions, including budgeting, accounting, marketing, and more
  • A readable and accessible beginner's guide to entrepreneurship and business start-up

Written in a refreshingly personal style, this concise guide is the perfect starting point for anyone seeking to put their entrepreneurial ambitions into action.

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Yes, you can access The Basics of Business Start-Up by Alexandrina Pauceanu in PDF and/or ePUB format. We have over one million books available in our catalogue for you to explore.

Information

Publisher
Routledge
Year
2025
eBook ISBN
9781040426296

Table of contents

  1. Cover
  2. Half Title
  3. Title
  4. Copyright
  5. Contents
  6. Introduction
  7. 1 The resilient launchpad: from self-awareness to startup success
  8. 2 Profit and purpose: aligning your business with humanity’s core needs
  9. 3 The entrepreneur’s litmus test: validating demand before your first Euro
  10. 4 Future-proof your venture: the dual-tier roadmap to success
  11. 5 Financial fitness for founders: managing cash, chaos, and growth
  12. 6 Closing the loop: practical strategies for profitable circular business models
  13. 7 Digital Darwinism: surviving the marketing evolution with Rogers’ theory
  14. 8 Digital empathy in action: resolving complaints, building trust, and winning online
  15. 9 Franchising + design thinking: the blueprint for risk-proof innovation
  16. 10 Zero to unicorn: the accelerator playbook for building billion-dollar startups
  17. 11 The algorithmic advantage: cutting costs, boosting speed, winning markets
  18. 12 The resilient entrepreneur: launching with contracts, clauses, and contingency plans
  19. Appendix 1: Customer persona or avatar
  20. Appendix 2: AI prompts for entrepreneurial endeavors
  21. Index