- English
- ePUB (mobile friendly)
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eBook - ePub
Doing Media Research
About this book
What is media research and how is it done? This book offers detailed introductions and practical guidance for all aspects of media research, from developing a research question and choosing sources to interpreting media texts, applying qualitative and quantitative methods, conducting interviews, and much more.
You will encounter:
- A ?Fundamentals? section covering eight big topics like ?what is method??
- A global perspective reflected in case studies of media research in Asia, Africa and South America
- Practical examples on topics from crafting a thesis statement to conducting an analysis and presenting the outcomes
- Integrated discussion of contemporary issues like the ethics of social media research
This essential companion will empower any media student to tackle their research with confidence and skill.
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Information
Table of contents
- Cover
- Half Title
- Title Page
- Copyright Page
- Contents
- About the authors
- Preface: What is Media Research?
- Acknowledgements
- Section I Fundamentals
- 1 What is Research?
- 2 What is an Idea?
- 3 What is a Media Research Topic?
- 4 What is a Research Question?
- 5 What is a Theoretical Framework?
- 6 What is Method?
- 7 What is Analysis?
- 8 What is Ethical Research?
- Section II The Research Process
- 9 Choosing Sources and Collecting Data
- 10 Picking Apart and Piecing Together: Interpreting Media Texts
- 11 Sorting and Counting: Structured Analysis of Media Content
- 12 Asking and Listening: Researching with Producers, Audiences and Users
- 13 Mapping and Visualizing: Illustrating Ideas and Exploring Data
- Section III The Writing Process
- 14 Genres of Research Writing
- 15 Argumentation
- 16 Responsible Citation
- 17 Giving and Receiving Feedback
- References
- Glossary
- Index
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Yes, you can access Doing Media Research by Michael Stevenson,Misha Kavka in PDF and/or ePUB format, as well as other popular books in Social Sciences & Media Studies. We have over one million books available in our catalogue for you to explore.