Technological Innovation and AI for Sustainable Development in Events and Festivals
- English
- ePUB (mobile friendly)
- Available on iOS & Android
Technological Innovation and AI for Sustainable Development in Events and Festivals
About this book
From sustainable event planning to the influence of VR, AI, and mobile applications on tourist behaviour, this book explores the dynamic landscape where innovation meets tradition. It studies the intersection of green technologies, sustainable infrastructure, and the delicate balance between cutting-edge tools and the intrinsic emotional aspects of human engagement.Aligned with the United Nations' 17 Sustainable Development Goals, the book highlights AI's potential to drive meaningful contributions to a sustainable future. It anticipates the imminent transformation of festivals and events through technological innovation and AI implementation. It will allow the reader to gain insights into how automation streamlines logistics, optimizes marketing efforts, and enhances the overall attendee experience.The book offers readers: · A cutting-edge exploration of the transformative impact of technologies and artificial intelligence on the events and tourism industries.· Oversight of how new technology can align with the United Nations' 17 Sustainable Development Goals - readers can anticipate insights into how AI can contribute meaningfully to understanding and addressing pressing global challenges.· Practical insights for stakeholders including actionable insights that go beyond theory.It will be an essential reference for academic researchers and practitioners within events and tourism management.
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Information
Table of contents
- Cover
- Title Page
- Copyright
- Contents
- About the Editors
- List of Contributors
- Preface
- 1 Introduction to Technological Innovation and AI in Events and Festivals
- 2 Historical Perspective on How Technology Has Influenced Events and Festivals
- 3 Revolutionizing Festival Tourism: Harnessing Technology for Event Branding
- 4 Revitalizing Traditional Crafts, Festivals, and Cultural Events: Evidence from Bangladesh
- 5 Tech Evolution in Tourism: Influence of Innovative Technologies on Events, Festivals and Tourist Experiences
- 6 Revolutionizing Event and Festival Marketing: The Impact of AI and Digitization in Destination Marketing
- 7 Synergy of Artificial Intelligence and SDG 16: Peace, Justice and Strong Institutions for Sustainable Event Tourism
- 8 Navigating the Digital Landscape: A Comprehensive Examination of Event Tourism Marketing Channels and Tactics
- 9 Natural Language Generators in the MICE Planning Process: Comparisons Between ChatGPT, Microsoft Copilot and Google Gemini
- 10 Technological Synergy: AI’s Role in Crafting Sustainable Futures for Events and Festivals
- 11 Artificial Intelligence and Mobile Application Influence on Tourist Behaviors: Contextualizing Festivals and Events Through Virtual-Reality Experiences
- 12 Prospects and Challenges for AI and Technological Innovation in the European Travel and Tourism Sector: Impact, Effect and Sustainable Development Goals
- 13 Harnessing Artificial Intelligence for Sustainable Development: A Comprehensive Analysis of SDGs 1–17
- 14 The Impact of Augmented-Reality Attributes on Customers’ Level of Familiarity and Purchase Intentions: Insights from Indonesian Traditional Food Festivals
- 15 Green Technology and Sustainable Infrastructure for Festivals and Events: Reasoning and Research Evidence
- 16 Sustainable Festivals: Balancing Cultural Celebrations with Eco-Conscious Practices
- 17 Linking Green Technologies and Sustainable Infrastructure for Transformative Events and Festivals in Malaysia
- 18 Incorporating Eco-Friendly Elements in Event and Festival Logistics
- 19 Green Technologies and Sustainable Infrastructure for Events and Festivals
- 20 Adapting to the Future: Navigating Challenges in Events and Festivals Amid Technological Innovation
- 21 Harnessing Artificial Intelligence in Tourism: A Comprehensive Review and Future Prospects
- 22 Fintech as a Catalyst for Environmental, Social and Governance Excellence Across Industries
- 23 Case Studies: Successful Implementation of Artificial Intelligence in Actual Events and Festivals
- 24 Future Trends and Implementation in Events and Festivals: A Focus on Himachal Pradesh’s Festive Culture and Traditions
- 25 Collaboration and Partnerships for Sustainable Events and Festival Development: Lessons from Sri Lanka
- Index