
- 378 pages
- English
- PDF
- Available on iOS & Android
The Business of Winemaking
About this book
The Business of Winemaking places all facets of the wine business in perspective for investors, owners, and anyone else who is interested in how the wine business operates. Abundantly illustrated and written in a readily understandable style, the book addresses the technical rudiments of viticulture and enology and all of its related business actions: market analysis, vineyard and winery design, construction and equipment costs, regulatory and legislative issues, accounting and recordkeeping, financial analysis, tax considerations, typical salaries by geographical area, the minimum economic size of vineyards, the business plan, financing, product pricing, advertising, and sustainable farming and immigrant labor. This book features comprehensive case studies from 20 winery sites from coast to coast, making it an ideal resource for anyone wanting to better understand the inner workings of a successfully run winery.
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Information
Table of contents
- The Business of Winemaking
- Title page
- Contents
- List of Figures
- List of Tables
- Ch.1 Are you ready for the challenge?
- Ch. 2 A supportive marketplace
- Ch. 3 Importance of the grape
- Ch. 4 The solar factor
- Ch. 5 Managing the vineyard
- Ch. 6 Vineyard financial analysis
- Ch. 7 Alternative fruits and products
- Ch. 8 Winemaking and pivotal role of the winemaker
- Ch. 9 Aptitudes for winemaking
- Ch. 10 Does the wine sell itself?
- Ch. 11 Recordkeeping and accounting in a regulated industry
- Ch. 12 Winery equipment
- Ch. 13 Winery building
- Ch. 14 Winery revenues and expenses
- Ch. 15 Considerations relating to value in an acquisition
- Ch. 16 Minimum economic size
- Ch. 17 Where do you get the money?
- Ch. 18 Management, and expertise of the owner
- Ch. 19 A case study: Grand Eagle Estate Winery management meeting
- Appendix A Economic setting
- Appendix B Wage rates and power costs
- Appendix C Procedures for titration of total acidity using a pH meter
- Jeffrey L. Lamy In memoriam
- Index
- Wine Business Library
- Viticulture and Enology Library