
- English
- ePUB (mobile friendly)
- Available on iOS & Android
Sell More Through Effective Technical Presentations, 2nd Edition
About this book
Whether you're an engineer, a technical salesperson, or a marketing guru, giving presentations is a must to get support for your projects or proposals. This second edition of Sell More Through Effective Technical Presentations provides helpful tips and real-life examples on how to give effective technical presentations from a sales perspective. The ability to present well plays a major role in your success. This updated, easy-to-read guide provides new information on presentation materials, styles, and the use of technology, which will help you become a more competent speaker and let you face a crowd with confidence. The author includes his own humorous cartoons at the start of each chapter to help illustrate what you should or shouldn't do when giving a presentation.
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Information
Table of contents
- About the Author
- Chapter 1—Introduction
- Chapter 2—So You Don’t Think You’ve Got It in You, Eh?
- Chapter 3—Basic Types of Presentations
- Chapter 4—What Are Your Objectives?
- Chapter 5—Know Your Audience
- Chapter 6—Questions You Must Answer Up Front
- Chapter 7—Content
- Chapter 8—Structure
- Chapter 9—Sales Issues
- Chapter 10—You As a Presenter
- Chapter 11—Supporting Materials
- Chapter 12—Color
- Chapter 13—General Tips
- Chapter 14—Question & Answer Time
- Chapter 15—Handouts
- Chapter 16—Electronic Presentation Tips
- Chapter 17—Web-Based Presentations
- Chapter 18—Taboos
- Additional Resources