- English
- ePUB (mobile friendly)
- Available on iOS & Android
eBook - ePub
About this book
Presidential campaigns are our national conversations – the widespread and complex communication of issues, images, social reality, and personas. Political communication specialists break down the 2012 presidential campaign and go beyond the quantitative facts, electoral counts, and poll results of the election, to make sense of the "political bits" of communication that comprise our voting choices. The contributors look at the early campaign period, the nomination process and conventions, the social and political contexts, the debates, the role of candidate spouses, candidate strategies, political strategies, and the use of the Internet and other technologies.
Trusted by 375,005 students
Access to over 1.5 million titles for a fair monthly price.
Study more efficiently using our study tools.
Information
Table of contents
- Contents
- Preface
- Acknowledgments
- Chapter 1: The 2012 Presidential-Nominating Conventions and the American Dream: Narrative Unity and Political Division
- Chapter 2: Change in the Communication Demands of Spouses in the 2012 Nominating Convention
- Chapter 3: Presidential Debates 2012
- Chapter 4: “His to Lose”: Strategic Keys to Challenging the Incumbent in 2012
- Chapter 5: Political Advertising in the 2012 U.S. Presidential Election
- Chapter 6: “Death by Taxes”: A Postmortem on Romney’s Tax-Return Apologia
- Chapter 7: Presidential Campaigns as Cultural Events: The Convergence of Politics and Popular Culture in Election 2012
- Chapter 8: The New-Media Campaign of 2012
- Chapter 9: Explaining the Vote in the Election of 2012: Obama’s Reelection
- About the Editor and Contributors
Frequently asked questions
Yes, you can cancel anytime from the Subscription tab in your account settings on the Perlego website. Your subscription will stay active until the end of your current billing period. Learn how to cancel your subscription
No, books cannot be downloaded as external files, such as PDFs, for use outside of Perlego. However, you can download books within the Perlego app for offline reading on mobile or tablet. Learn how to download books offline
Perlego offers two plans: Essential and Complete
- Essential is ideal for learners and professionals who enjoy exploring a wide range of subjects. Access the Essential Library with 800,000+ trusted titles and best-sellers across business, personal growth, and the humanities. Includes unlimited reading time and Standard Read Aloud voice.
- Complete: Perfect for advanced learners and researchers needing full, unrestricted access. Unlock 1.5M+ books across hundreds of subjects, including academic and specialized titles. The Complete Plan also includes advanced features like Premium Read Aloud and Research Assistant.
We are an online textbook subscription service, where you can get access to an entire online library for less than the price of a single book per month. With over 1.5 million books across 990+ topics, we’ve got you covered! Learn about our mission
Look out for the read-aloud symbol on your next book to see if you can listen to it. The read-aloud tool reads text aloud for you, highlighting the text as it is being read. You can pause it, speed it up and slow it down. Learn more about Read Aloud
Yes! You can use the Perlego app on both iOS and Android devices to read anytime, anywhere — even offline. Perfect for commutes or when you’re on the go.
Please note we cannot support devices running on iOS 13 and Android 7 or earlier. Learn more about using the app
Please note we cannot support devices running on iOS 13 and Android 7 or earlier. Learn more about using the app
Yes, you can access The 2012 Presidential Campaign by Robert E. Denton Jr. in PDF and/or ePUB format, as well as other popular books in Politics & International Relations & Communication Studies. We have over 1.5 million books available in our catalogue for you to explore.