Eleven Steps to Getting What You Want
eBook - ePub

Eleven Steps to Getting What You Want

Persuasion and Influence in the 21st Century

  1. English
  2. ePUB (mobile friendly)
  3. Available on iOS & Android
eBook - ePub

Eleven Steps to Getting What You Want

Persuasion and Influence in the 21st Century

About this book

Many people are either uneasy or actually afraid of influencing or trying to persuade others on a range of topics. Public speaking remains one of the most feared activities, even for people who do not describe themselves as shy or quiet.



This book will help readers overcome either the uneasiness or actual fear of influencing or persuading people to purchase, donate, join, vote, commit or perform a desired action or behavior, or to adopt a desired practice or belief through communicating with them in public. Eleven Steps to Getting What You Want helps the reader overcome fear and uneasiness when it comes to persuading others to alter their behaviors or beliefs by offering scientifically proven communication strategies and tactics with sample "scripts" that can easily be altered for various situations. But more than that, it offers a framework for determining that your tactics are ethical.



While most of the strategies will support persuasion and influence in work settings, the principles and behaviors that are most effective can be adapted to personal and familial life as well. Charles Larson lays the groundwork for honing those skills that will assist readers most in achieving their goals.

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Yes, you can access Eleven Steps to Getting What You Want by Charles U. Larson in PDF and/or ePUB format, as well as other popular books in Personal Development & Business Communication. We have over one million books available in our catalogue for you to explore.

Table of contents

  1. Title Page
  2. Introduction
  3. Establishing One’s Persuasive Objectives, Strategies,and Tactics
  4. Making a Lasting, Credible, Persuasive, and Ethical First Impression
  5. Research Your Prospect’s Wants, Needs, Job(s), Organizations, and Lifestyle(s)
  6. Create a Reciprocal Relationship Between You and Your Prospect(s)
  7. Persuade Others and Make Your Prospects Want to Believe in Your Proposal
  8. Use “Social Proof” to Persuade the Prospect(s)
  9. Keeping Group and Interpersonal Discussions Relevant and “On Track”
  10. Build Your Own Credibility
  11. Move to a Decision
  12. The Motivations for Taking Action
  13. Present Your Message in a Campaign
  14. Calls to Action, the Ethics of Persuading and Influencing Others, and Promoting One’s Skills
  15. Notes
  16. Index
  17. About the Author