Many retailers don't have regular sales meetings. Sales people come and go, so ongoing training is necessary. A little training for even a few minutes a day can work wonders.
It's amazing how much business can be increased with just a little knowledge passed along on a daily basis to the sales staff. You don't need volumes of sales-training material with charts and graphs. You can easily do it before you open for business, with the staff around, in about 10 to 15 minutes a day. Spend that time each day on just one subject with your sales team, and you've spent over an hour a week, covering six different subjects. This is something you can easily start today. This book presents 50 ideas for 10- to 15-minute sales meetings – ideas music retailers can share with their sales staffs, whether full time or part time, to use as soon as the doors open. Take the ideas you like best and give them a try.
eBook - ePub
50 Ideas to Train Your Sales Staff in 15 Minutes a Day
For Retail Music Businesses
- English
- ePUB (mobile friendly)
- Available on iOS & Android
eBook - ePub
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Information
Subtopic
Music & BusinessTable of contents
- Title Page
- Copyright Page
- Contents
- Preface
- Acknowledgments
- 1. Getting Started
- 2. Greet Everyone Who Comes In
- 3. Conversation 101: The Basics
- 4. Conversation 102: After You Greet Your Customer
- 5. Avoiding “Nerve Words”
- 6. Selling Creatively Using Common Sense
- 7. Handling Objections 101: Get Your Customer to Talk a Little More
- 8. Handling Objections 102: Don’t Confuse Your Customer
- 9. Handling Objections 103: You Don’t Know Jack
- 10. How to Handle Customers You Just Can’t Stand
- 11. Dealing with Customers You Really Can’t Stand
- 12. How About Customers Who Just Can’t Stand You?
- 13. Six Misconceptions When Handling Nasty Customers
- 14. Maintaining Control of Your Customer
- 15. Never Embarrass Your Customers
- 16. Going Head to Head with Your Online Competitors
- 17. Qualifying Means Developing Listening Skills
- 18. Product Knowledge Versus Sales Knowledge
- 19. Closing 101: Asking for the Sale
- 20. Closing 102: Handling Rejection
- 21. The Little-Harder Sell
- 22. What to Do If Your Customer Walks
- 23. Selling for Margin
- 24. Finding Your Own Customers
- 25. Thank-You Notes
- 26. A Personal Approach to Direct Mail
- 27. Incoming Calls: Your Greatest Source of New Business
- 28. 10 Telephone Tips
- 29. Getting the Word Out
- 30. Let’s Keep the Pros on Our Side
- 31. Selling Up, Selling Down, and Add-Ons
- 32. Following Up After the Sale
- 33. Tapping the Adult Market
- 34. Selling to Senior Citizens
- 35. How Important Are Your Business Cards?
- 36. Referral Selling
- 37. Selling Lesson Programs
- 38. Selling Through Your Lesson Studios
- 39. Keep Individual Customer Lists
- 40. Learning About Your Customers
- 41. What Problems Are We Facing?
- 42. Handling Complaints and Dissatisfied Customers
- 43. Getting Your Salespeople Involved in Niche Markets
- 44. Keep It Clean
- 45. Separating Yourself from the Pack
- 46. Try to Look Happy (Even If You Are Not)
- 47. Attitude
- 48. Believe in Your Store
- 49. Believe in the Benefits of Music
- 50. Believe in Yourself
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Yes, you can access 50 Ideas to Train Your Sales Staff in 15 Minutes a Day by Bob Popyk in PDF and/or ePUB format, as well as other popular books in Media & Performing Arts & Music & Business. We have over 1.5 million books available in our catalogue for you to explore.