Maximum Impact
eBook - ePub

Maximum Impact

Boards of Education and Superintendents Communicating as a Team

  1. English
  2. ePUB (mobile friendly)
  3. Available on iOS & Android
eBook - ePub

Maximum Impact

Boards of Education and Superintendents Communicating as a Team

About this book

Maximum Impact is an affirmation of the importance of communication by America's local boards of education and superintendents. The book is based on principles developed in our professional roles as authors, a district superintendent, educational researcher, broadcast journalist, public affairs and social media director and government spokesperson. Each chapter - highlighting critical aspects of team communication by boards of education and the superintendent - is grounded in our work and experience. Our belief in communication as a tool for district transformation leads us to focus on dynamics between school leaders and the need to deploy a strategic communication strategy, a first book in today's literature. We endeavor to help boards of education and superintendents - aspiring, novice or veteran – to recognize the vital nature of communication in the governance and leadership of public education, now and in the future. With the call for more transparency in government, including public education, we offer our primary target audience of school leaders with new principles of communication that will help them to engage the community, employees and stakeholders in helping to make their school district successful!

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Yes, you can access Maximum Impact by Brian K. Creasman,Brad Hughes in PDF and/or ePUB format, as well as other popular books in Education & Education General. We have over one million books available in our catalogue for you to explore.

Information

Table of contents

  1. Cover
  2. HalfTitle
  3. Title
  4. Copyright
  5. Contents
  6. Foreword
  7. Opening Testimonial
  8. Introduction: Communication, Collaboration, and COVID-19
  9. 1 Communicating as aPurpose-Driven Team
  10. 2 The Importance of “We” not “Me”
  11. 3 Communicating WhenLeaders Differ
  12. 4 Board Meetings and Messages
  13. 5 Taking Families fromInformed to Engaged
  14. 6 Two-Way Communicatingvia the News Media
  15. 7 Know When to Talk andKnow When to Hold Back
  16. 8 Learning and Practicing theArt of Listening
  17. 9 Socially Speaking: Online Engagement Matters
  18. 10 Putting the ForwardFocus on Growth
  19. 11 Building and MaintainingSupport for Schools
  20. 12 Success: See It, Speak It
  21. 13 Communicating in a TimelyManner in Calm and in Crisis
  22. 14 Mistakes Happen, and How We Acknowledge Them Matters
  23. 15 Crafting a Year-Round School Communications Calendar
  24. Conclusion : A Final Thought
  25. Afterword: Putting Maximum Impact into Action by Lisa Bartusek
  26. About the Authors