- 257 pages
- English
- PDF
- Available on iOS & Android
eBook - PDF
Revolution of the Modern Sports Fan
About this book
Revolution of the Modern Sports Fan explores the elements of the sports fan that have markedly changed in the past few years. Inherent within these investigations is the role of communication in a multitude of forms (mediated, relational, etc.) as the prototypical sports fan has most heavily shifted within this domain. From the advent of social media to the rise of fantasy sport to the increased media platforms in which to consume sport, the sports fan has never had more options for consumption—and for the rendering of one's opinions. As such, Revolution of the Modern Sports Fan offers an opportunity to advance what we now know about American sports fandom as well as the ability to debunk what scholars thought they knew about sports fandom that has now shifted.
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Table of contents
- Cover
- Half Title
- Title Page
- Copyright Page
- Contents
- Acknowledgments
- Introduction: Eccentric Yet Conforming, Irrational Yet Predictable: Anatomy of the Hyper-Mediated Sports Fan
- Part I: Antecedents and Outcomes of Fan Behavior
- Chapter 1: The Origins of Sport Fanship: Delineating Tipping Point Sports Identity Factors
- Chapter 2: National Basketball Association (NBA) Social Platform Fan Desires: Attitudinal and Behavioral Intentions
- Chapter 3: Shaping the Shield: Exploring the Impact of Fan Attachment and Consumption toward the Perception of the NFL Brand
- Chapter 4: Loyalty and Locality: Contrasting Sport Fan Behaviors in the United States and China
- Part II: Media Impact on Building Fan Behavior
- Chapter 5: Resource Dependency Theory and Off-the-Field Behavior: An Analysis of Newspaper Coverage of the NFL’s Ray Rice Saga
- Chapter 6: The Power of Love: Sport Celebrity, Fandom, and the Influence of Mental Health Disclosures on Reducing Stigma
- Chapter 7: That’s the Ticket . . . Trend: College Football Bowl Subdivision (FBS) Ticketing Shifts and Differences
- Chapter 8: Fandom in the Twitter World: Sentiment Analyses of the FBS College Football National Championship
- Chapter 9: Machine Learning Insights within Gender-Enacted Social Media Content: The Case of the 2019 FIFA Women’s World Cup
- Part III: Fandom and the eSports Revolution
- Chapter 10: Understanding eSports I: Are Video Game Competitions Sporting Events? Comparing 30 eSport and Traditional Sport Spectatorship Motivations
- Chapter 11: Understanding eSports II: Active Audiences, New Needs, and Comparisons of the Consumption Motivations of eSport a d Traditional Sport Spectatorship
- Chapter 12: Understanding eSports III: Construction of the Motivational Scale for eSport Spectatorship Consumption
- Index
- About the Editors
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Yes, you can access Revolution of the Modern Sports Fan by Kenon A. Brown,Andrew C. Billings,Melvin Lewis in PDF and/or ePUB format, as well as other popular books in Languages & Linguistics & Communication Studies. We have over 1.5 million books available in our catalogue for you to explore.