Acting on valuesâdoing good for the benefit of allâcan substantially benefit the bottom line, but many business leaders mistakenly believe that doing the right thing lowers profits. This belief is the greatest barrier holding businesses back from being more financially and competitively successfulâand delivering more good for the world. Not only can it be a winning business strategy to act on values, as Daniel Aronson suggests in The Value of Values, but it is also a savvy choice, increasing a company's power, profit, and competitive advantageâin many cases with little additional investment or risk.
It starts with seeing what others miss. Using extensive research and real-world calculations, Aronson demonstrates that the "submerged value" of initiatives such as taking bold action to combat climate change, helping people find jobs, or creating an open, inclusive work environment is normally 4 to 10 times more than initially believed. Calculating and capturing the true business benefit of acting on values provides a much-needed update to the sustainability and responsibility playbook. Even more important, it shows executives how to harness the value of values to improve profitability, acquire customers, and turbocharge their own careers.
Written by a measurement pioneer and one of the world's foremost experts on making ethical business count, The Value of Values trains leaders to respond smartly and credibly to today's challenges, transforming how business can and should be done.

eBook - ePub
The Value of Values
How Leaders Can Grow Their Businesses and Enhance Their Careers by Doing the Right Thing
- English
- ePUB (mobile friendly)
- Available on iOS & Android
eBook - ePub
The Value of Values
How Leaders Can Grow Their Businesses and Enhance Their Careers by Doing the Right Thing
About this book
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Information
Subtopic
Business EthicsIndex
BusinessTable of contents
- Cover
- Contents
- Series Foreword
- 1âIntroduction
- 2âSubmerged Value
- Part I: Now More than Ever
- Part II: CORE Customers
- Part III: CORE Operations
- Part IV: CORE Risk
- Part V: CORE Employees
- Part VI: Leadership
- Part VII: Coda
- Acknowledgments
- Notes
- Index
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Yes, you can access The Value of Values by Daniel Aronson, Abbie Lundberg in PDF and/or ePUB format, as well as other popular books in Business & Business Ethics. We have over 1.5 million books available in our catalogue for you to explore.