Global and Local Trends in Media Innovation and Entrepreneurship
eBook - ePub

Global and Local Trends in Media Innovation and Entrepreneurship

  1. English
  2. ePUB (mobile friendly)
  3. Available on iOS & Android
eBook - ePub

Global and Local Trends in Media Innovation and Entrepreneurship

About this book

Global and Local Trends in Media Innovation and Entrepreneurship explores the cutting-edge technologies and entrepreneurial shifts transforming how media is created, distributed, and consumed worldwide.

The book offers readers a clear understanding of how emerging technologies—such as VR, AR, AI, the metaverse, and OTT platforms—are disrupting traditional media practices. Through real-world examples, case studies, and expert analysis, it bridges theory and practice to showcase how media innovation is driving new business models, reshaping audience engagement, and redefining global-local media dynamics.

A vital resource for media professionals, entrepreneurs, academics, and students, this book is designed for those seeking to navigate and leverage the evolving media landscape, whether for strategic insight, research, or innovation-driven practice.

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Information

Publisher
Routledge
Year
2026
eBook ISBN
9781040657829
Topic
Social Sciences
Index
Social Sciences

Table of contents

  1. Cover Page
  2. Half-Title Page
  3. Series Page
  4. Title Page
  5. Copyright Page
  6. Dedication Page
  7. Contents
  8. List of Figures and Tables
  9. List of Contributors
  10. Acknowledgments
  11. Foreword
  12. Preface
  13. 1 Applications of AI Reshaping Media Industry: With Special Reference to Public Relations
  14. 2 Trends of Immersive Technology: Redefining Media and Entertainment
  15. 3 Emerging Hegemony of Over-the-top Business in India
  16. 4 The Future of Journalism with Metaverse: Exploring Potential Legal Issues and Policy Considerations
  17. 5 New Media and Technology
  18. 6 OpenAI and Content Innovation
  19. 7 OTT Platforms: A Framework of Streaming Media
  20. 8 Social Networking Sites and Online Social Gaming
  21. 9 The Role of AI in Video Technologies
  22. 10 Intersectional Realities: LGBTQIA+ and Minorities in OTT Media
  23. Index

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Yes, you can access Global and Local Trends in Media Innovation and Entrepreneurship by Pallavi Mishra,Manju Kaushik in PDF and/or ePUB format. We have over 1.5 million books available in our catalogue for you to explore.