eBook - ePub

Digital Content in Museums

Name: Digital Content in Museums
ISBN: 9781783307210

Delivering Discoverable, Usable and Strategic Content in Museums, Galleries and Heritage Institutions

Georgina Brooke,

English
ePUB (mobile friendly)
Available on iOS & Android

eBook - ePub

Digital Content in Museums

Delivering Discoverable, Usable and Strategic Content in Museums, Galleries and Heritage Institutions

Georgina Brooke,

About this book

Digital Content in Museums provides a comprehensive grounding in the skills, best practices and tools needed for digital content editors and managers to succeed in the museums, galleries, libraries and heritage sector.

Focusing on how digital content can positively impact the GLAM sector, this practical guide addresses three main points:

The discoverability of museums through digital content
The usability of the digital spaces for audience users
How heritage institutions can produce creative content and rely on storytelling to build a loyal audience.

The breadth of digital content is covered – from social media and website design to blog posts, content strategy and surveys – with the aim of helping institutions increase their visibility, develop their audiences and meet user needs. Packed with tips, templates and real-life examples, it provides an essential reference for anyone looking to enter or working in digital content in the cultural sector.

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Yes, you can access Digital Content in Museums by Georgina Brooke in PDF and/or ePUB format, as well as other popular books in Business & Museum Studies. We have over one million books available in our catalogue for you to explore.